Apple Surveying Apple TV Owners About Habits and Wants
Apple has begun surveying new Apple TV owners to get an idea for what customers usage habits are surrounding the digital media appliance. The email sent to some Apple TV owners reads:
Please take a few minutes to complete this survey to help us understand how you use your Apple TV. Your responses will remain completely confidential and results will be viewed only in aggregate. We value and appreciate your input.
The questions of the survey asked about what sources video content came from, what hardware equipment that the Apple TV was used with and what other equipment the users own. It also asks the open-ended question of "If you could change one thing about your Apple TV, what would that be?". AppleInsider speculates that this information will shape the future of the Apple TV.
It certainly will help Apple profile the individuals who are buying their product. The Apple TV has long been described by Apple management as a "hobby" product rather than a serious revenue stream as the iPod, Mac and iPhones are.
Apple's plans for the Apple TV have always been a bit of a mystery, and, as a result, we have not featured it on our Buyer's Guide. As it stands, the Apple TV acts as a set-top iPod and has enough horsepower to play all the content required from the iTunes store. As a result, no regular updates are required to fulfill this basic need. When and if Apple decides to transition the Apple TV into a separate product on its own, we may then see more regular updates with additional features to drive sales.
Speculation about future Apple TV updates include the usual laundry list of suspects: DVR, Blu-Ray, DVD, App Store support and more.
Popular Stories
Apple's iPhone 17 Pro and iPhone 17 Pro Max models will feature a number of significant display, thermal, and battery improvements, according to new late-stage rumors.
According to the Weibo leaker known as "Instant Digital," the iPhone 17 Pro models will feature displays with higher brightness, making it more suitable for use in direct sunlight for prolonged periods. The iPhone 16 Pro and...
Just one week before Apple is expected to unveil the iPhone 17 series, an analyst has shared new price estimates for the devices.
Here are J.P. Morgan analyst Samik Chatterjee's price estimates for the iPhone 17 series in the United States, according to 9to5Mac:
Model
Starting Price
Model
Starting Price
Change
iPhone 16
$799
iPhone 17
...
We're only days away from Apple's "Awe dropping" fall event scheduled to take place on Tuesday, September 9 – and along with the new iPhone 17 series, we're going to get a new version of the Apple Watch Ultra for the first time since 2023.
By the time the Ultra 3 is unveiled, it will have been two years since the previous model arrived. The intervening period has left plenty of room for...
Apple is expected to unveil the iPhone 17 series on Tuesday, September 9, and last-minute rumors about the devices continue to surface.
The latest info comes from a leaker known as Majin Bu, who has shared alleged images of Apple's Clear Case for the iPhone 17 Pro and Pro Max, or at least replicas.
Image Credit: @MajinBuOfficial
The images show three alleged changes compared to Apple's iP...
An iPhone 17 announcement is a dead cert for September 2025 – Apple has already sent out invites for an "Awe dropping" event on Tuesday, September 9 at the Apple Park campus in Cupertino, California. The timing follows Apple's trend of introducing new iPhone models annually in the fall.
At the event, Apple is expected to unveil its new-generation iPhone 17, an all-new ultra-thin iPhone 17...
Apple's upcoming iPhone 17 Air will have a $1,099 starting price providing 256GB of base storage and will max out at $1,499 with a 1TB option, according to the latest TrendForce report.
Apple will offer three price/storage tiers for the all-new ultra-thin iPhone 17 model, which replaces last year's iPhone 16 Plus in the lineup. Here's how TrendForce sees them breaking down:
256GB — $1099...
