A number of MacRumors readers are reporting that Apple has just pushed out a new iOS software update for the second-generation Apple TV bringing support for several new features including streaming access to purchased TV shows and support for video service Vimeo. Daring Fireball's John Gruber explains the TV show feature:
You can buy — not just rent but buy — new episodes directly from your Apple TV, and access and stream any TV show episodes you’ve previously purchased using your iTunes account. (I’m not quite sure if it has all episodes — but it’s showing me all the TV shows I can remember buying from iTunes.)
According to one report, however, the feature may be U.S.-only for the time being.
In addition to the purchased TV show support, the update also brings support for Vimeo video content and reportedly adds YouTube playlist support.
With the update, Apple TVs now report a software version of 4.3 (2557), while Apple's servers refer to the update as Build 8F455 of iOS 4.3.
Update: Apple has also added TV shows to the "Purchased" sections of iTunes on both iOS and Mac/PC applications. The addition allows users to freely re-download previously-purchased TV show content in the same way that Apple enabled the feature for music alongside its iCloud announcements in early June.
Update 2: Apple has now updated its Apple TV support document with information on the two main changes included in the 4.3 update.
- TV show purchases: Purchase TV shows on Apple TV. Shows purchased on Apple TV can be re-downloaded on other iOS devices. Shows purchased on other iOS devices or with iTunes automatically show up as available to play on Apple TV. - Vimeo: Browse and watch millions of user-uploaded videos found on the Vimeo service, for free.
Thursday August 28, 2025 4:08 am PDT by Tim Hardwick
An iPhone 17 announcement is a dead cert for September 2025 – Apple has already sent out invites for an "Awe dropping" event on Tuesday, September 9 at the Apple Park campus in Cupertino, California. The timing follows Apple's trend of introducing new iPhone models annually in the fall.
At the event, Apple is expected to unveil its new-generation iPhone 17, an all-new ultra-thin iPhone 17...
Apple is expected to unveil the iPhone 17 series on Tuesday, September 9, and last-minute rumors about the devices continue to surface.
The latest info comes from a leaker known as Majin Bu, who has shared alleged images of Apple's Clear Case for the iPhone 17 Pro and Pro Max, or at least replicas.
Image Credit: @MajinBuOfficial
The images show three alleged changes compared to Apple's iP...
Friday August 29, 2025 4:54 am PDT by Tim Hardwick
Apple and Samsung have reportedly issued cease-and-desist notices to Xiaomi in India for an ad campaign that directly compares the rivals' devices to Xiaomi's products. The two companies have threatened the Chinese vendor with legal action, calling the ads "disparaging."
Ads have appeared in local print media and on social media that take pot shots at the competitors' premium offerings. One...
Monday September 1, 2025 4:35 am PDT by Tim Hardwick
Apple will launch its new iPhone 17 series this month, and the iPhone 17 Pro models are expected to get a new design for the rear casing and the camera area. But more significant changes to the lineup are not expected until next year, when the iPhone 18 models arrive.
If you're thinking of trading in your iPhone for this year's latest, consider the following features rumored to be coming to...
Apple is preparing to release iOS 18.7 for compatible iPhone models, according to evidence of the update in the MacRumors visitor logs.
We expect iOS 18.7 to be released in September, alongside iOS 26. The update will likely include fixes for security vulnerabilities, but little else.
iOS 18.7 will be one of the final updates ever released for the iPhone XS, iPhone XS Max, and iPhone XR,...
I'm sick of storing all my purchased content on my computer. It's hogging up all my space (I know i should just get an external harddrive). If this is the true this is awesome. Allowing the apple ecosystem to manage my content. I'm digging this.
Being an early adopter who dropped 300 bucks on a 1st-gen Apple TV, it feels like a slight betrayal to see these updates (Netflix, Vimeo, etc.) available only to the users who paid $100 for a 2nd-gen ATV... I always told people that one of the (many) reasons iPods prevailed over other MP3 players was that Apple kep supporting/updating them long after you purchased it, but now I'm feeling the opposite with my Apple TV :confused:
This isn't an iPod, where the software was hardly ever updated and when it was the OS on an old iPod classic was pretty bare bones.
To complain though that your 4+ year old original Apple TV is not getting the same software upgrades as the most recent release of the device is about as silly as someone with a 4+ year old original iPhone complaining about not getting iOS 5.
NHL / NFL support would be a great addition. While they are at it, add a NASCAR channel as well.
:apple:TV needs to add more support for video sites. A Showtime or HBO channel would be a major game changer and huge surprise. It'll probably never happen though:(
Biggest design overhaul since iOS 7 with Liquid Glass, plus new Apple Intelligence features and improvements to Messages, Phone, Safari, Shortcuts, and more. Developer beta available now ahead of public beta in July.