Bloomberg reports that Nintendo is facing increasing investor pressure to develop titles for the iPhone and other platforms.
The rift highlights the dilemma President Satoru Iwata faces as consumers shun Nintendo devices to play games on iPhones, iPads and Facebook Inc.’s website. The flop of the 3DS debut prompted the company to slash prices 40 percent in Japan starting today, the first time the games developer has resorted to such a move within six months of a product’s debut.
Nintendo has seen very poor initial sales of its new 3DS platform in the face of slumping DS and Wii sales, resulting in the announcement of a quarterly loss of $328 million late last month. In reaction, Nintendo has slashed prices of its 3DS in order to promote sales, but Bloomberg reports that investors want a more dramatic shift in strategy.
Nintendo's stock, which is currently near a 6 year low, saw a big boost after news last month that an affiliated company of their's, Pokemon Company, announced plans to release a Pokemon-themed iPhone game. Nintendo was quick to deny that they had any involvement and that Nintendo had no plans to bring titles to external platforms. Their stock subsequently saw a corresponding drop. Alternatively, some have suggested that Nintendo should "buy its way into" the smartphone platforms by acquiring companies and technology or developing their own.
Mobile applications and gaming have seen huge growth over the past few years, clearly impacting both Nintendo's and Sony's portable gaming systems. In line with that interest, a number of major acquisitions have taken place with iOS-related gaming companies such as Ngmoco, Open Feint and Chillingo. Despite these trends, according to Bloomberg, Nintendo President Satoru Iwata has said that Nintendo will only make titles for its own products as long as he's in charge.
Thursday August 28, 2025 4:08 am PDT by Tim Hardwick
An iPhone 17 announcement is a dead cert for September 2025 – Apple has already sent out invites for an "Awe dropping" event on Tuesday, September 9 at the Apple Park campus in Cupertino, California. The timing follows Apple's trend of introducing new iPhone models annually in the fall.
At the event, Apple is expected to unveil its new-generation iPhone 17, an all-new ultra-thin iPhone 17...
Apple is expected to unveil the iPhone 17 series on Tuesday, September 9, and last-minute rumors about the devices continue to surface.
The latest info comes from a leaker known as Majin Bu, who has shared alleged images of Apple's Clear Case for the iPhone 17 Pro and Pro Max, or at least replicas.
Image Credit: @MajinBuOfficial
The images show three alleged changes compared to Apple's iP...
Friday August 29, 2025 4:54 am PDT by Tim Hardwick
Apple and Samsung have reportedly issued cease-and-desist notices to Xiaomi in India for an ad campaign that directly compares the rivals' devices to Xiaomi's products. The two companies have threatened the Chinese vendor with legal action, calling the ads "disparaging."
Ads have appeared in local print media and on social media that take pot shots at the competitors' premium offerings. One...
Apple is preparing to release iOS 18.7 for compatible iPhone models, according to evidence of the update in the MacRumors visitor logs.
We expect iOS 18.7 to be released in September, alongside iOS 26. The update will likely include fixes for security vulnerabilities, but little else.
iOS 18.7 will be one of the final updates ever released for the iPhone XS, iPhone XS Max, and iPhone XR,...
Following the announcement of Apple's upcoming "Awe dropping" event, on this week's episode of The MacRumors Show we talk through all of the new accessories rumored to debut alongside the iPhone 17 lineup.
Subscribe to The MacRumors Show YouTube channel for more videos
We take a closer look at Apple's invite for "Awe dropping;" the design could hint at the iPhone 17's new thermal system with ...
I really think they have to scrap the 3DS and think bigger this time... the iPod Touch has thousands of games... many of them are of great quality... and for: $1.
If they really wanted to print money, all they have to do is port Pokemon to iOS. I think even Mario 64 can run on the current generation of apple gear too.
Biggest design overhaul since iOS 7 with Liquid Glass, plus new Apple Intelligence features and improvements to Messages, Phone, Safari, Shortcuts, and more. Developer beta available now ahead of public beta in July.
Bloomberg reports that Nintendo is facing increasing investor pressure to develop titles for the iPhone and other platforms. 
