Apple Offers Refund After British Boy Spends $2500 on In-App Purchases in 15 Minutes

A five-year-old boy in the UK accidentally made £1700 ($2550) of in-app purchases in a freemium game in just 15 minutes after asking his father to type in the password for a free download, reports the BBC (via Gizmodo).


The Zombies vs Ninja game was a free download, but with £70 ($105) in-app purchases for game keys and weapons packs. Neither the 5-year-old, Danny Kitchen, nor his parents were aware of the charges being racked up as the child played. His mother Sharon Kitchen said:

He was very upset when he realised what he had done. His brothers and sisters were telling him off, but of course he didn't know what he did - he's only five.

Apple refunded the charges, but the incident does highlight the dangers of freemium games aimed at young children. As for Danny:

I was worried and I felt sad. I’m banned from the iPad now.

The publicity comes just days after Apple settled a U.S. lawsuit over the same issue, offering affected customers iTunes credits of at least $5, with cash payments available to customers with claims over $30.

app_purchase_password_restrictions
It is not entirely clear how Danny Kitchen was able to purchase in-app content if his father had only entered the account password to download an app, as Apple separated app and in-app purchases with iOS 4.3 two years ago. The Kitchen's password should have been required a second time before in-app purchase could be downloaded.

Apple also provides a variety of parental controls and restriction tools to help minimize the possibility of such issues, allowing parents to restrict what types of content may be used on the device, turn off app downloads or in-app purchases, and require the account password for every app or in-app transaction.

Popular Stories

iPhone 17 Pro Dark Blue and Orange

iPhone 17 Release Date, Pre-Orders, and What to Expect

Thursday August 28, 2025 4:08 am PDT by
An iPhone 17 announcement is a dead cert for September 2025 – Apple has already sent out invites for an "Awe dropping" event on Tuesday, September 9 at the Apple Park campus in Cupertino, California. The timing follows Apple's trend of introducing new iPhone models annually in the fall. At the event, Apple is expected to unveil its new-generation iPhone 17, an all-new ultra-thin iPhone 17...
iPhone 17 Pro Iridescent Feature 2

iPhone 17 Pro Clear Case Leak Reveals Three Key Changes

Sunday August 31, 2025 1:26 pm PDT by
Apple is expected to unveil the iPhone 17 series on Tuesday, September 9, and last-minute rumors about the devices continue to surface. The latest info comes from a leaker known as Majin Bu, who has shared alleged images of Apple's Clear Case for the iPhone 17 Pro and Pro Max, or at least replicas. Image Credit: @MajinBuOfficial The images show three alleged changes compared to Apple's iP...
xiaomi apple ad india

Apple and Samsung Push Back Against Xiaomi's Bold India Ads

Friday August 29, 2025 4:54 am PDT by
Apple and Samsung have reportedly issued cease-and-desist notices to Xiaomi in India for an ad campaign that directly compares the rivals' devices to Xiaomi's products. The two companies have threatened the Chinese vendor with legal action, calling the ads "disparaging." Ads have appeared in local print media and on social media that take pot shots at the competitors' premium offerings. One...
iphone 16 pro ghost hand

iPhone 17 Pro: 5 Reasons Not to Upgrade This Year

Monday September 1, 2025 4:35 am PDT by
Apple will launch its new iPhone 17 series this month, and the iPhone 17 Pro models are expected to get a new design for the rear casing and the camera area. But more significant changes to the lineup are not expected until next year, when the iPhone 18 models arrive. If you're thinking of trading in your iPhone for this year's latest, consider the following features rumored to be coming to...
iOS 18 on iPhone Arrow Down

Apple Preparing iOS 18.7 for iPhones as iOS 26 Release Date Nears

Sunday August 31, 2025 4:35 pm PDT by
Apple is preparing to release iOS 18.7 for compatible iPhone models, according to evidence of the update in the MacRumors visitor logs. We expect iOS 18.7 to be released in September, alongside iOS 26. The update will likely include fixes for security vulnerabilities, but little else. iOS 18.7 will be one of the final updates ever released for the iPhone XS, iPhone XS Max, and iPhone XR,...

Top Rated Comments

The Bulge Avatar
163 months ago
In-app purchases are the one single worst thing to happen to iOS. That's why we have those ****ing freemium games and apps. Jesus ...
Score: 72 Votes (Like | Disagree)
hollin Avatar
163 months ago
Something is wrong with society if a 5-year-old child is able to spend $2500 in a few minutes.
Score: 40 Votes (Like | Disagree)
jonnyb Avatar
163 months ago
Something is wrong with society if a 5-year-old child is able to spend $2500 in a few minutes.
I love these sorts of 'won't someone think of the children/western civilization is falling' comments.

They're always so well thought out.
Score: 35 Votes (Like | Disagree)
Rudy69 Avatar
163 months ago
We need people to start owning up for their own mistakes. The password was put in by an adult, he's responsible for that purchase.
Score: 32 Votes (Like | Disagree)
anti-microsoft Avatar
163 months ago
This is not Apple's fault. Its a bit "cheeky" of the developer to put a £69.99 IAP in a Children's app but, ultimately, its the parents' fault. Parental Controls DO exist (and are not hard to find) and, technically, that app was aged 9 and upwards. So only the parents have themselves to blame.
Score: 26 Votes (Like | Disagree)
Unggoy Murderer Avatar
163 months ago
As stated, there's Parental Controls... that toggle is there for a reason, and I don't get why people don't enable it.
Score: 19 Votes (Like | Disagree)