Shares of personal camera maker GoPro fell 12 percent as trading volume doubled yesterday following the publication of a recently awarded Apple camera patent (via Bloomberg). Apple was granted US patent no. 8,934,045 yesterday by the U.S. Patent and Trademark Office for a remote control camera system powered by a wrist-worn device.

apple-gopro-patent
Originally filed by Kodak in 2012 and subsequently acquired by Apple in a much larger patent deal, the patent details a remote digital camera system that can be controlled by a smartwatch or phone. In its description, the patent seeks to address a wind resistance flaw present in select GoPro cameras that may lead to image artifacts.

According to Dougherty & Co. analyst Charlie Anderson, the GoPro stock plunge was led by investors concerned that Apple may encroach on the extreme action-adventure camera market currently dominated by GoPro. Investor reaction to this patent appears to have been overblown, however, as Apple patents a variety of technology innovations, most of which are not used in consumer products. And in this case, the technology wasn't even Apple's to begin with, making it even less clear whether the company has any intention of following up on it.

Tags: GoPro, Patent

Top Rated Comments

originprankster Avatar
139 months ago
Apple may sue GoPro and other camera makers

You guyz..... so naive. Apple may file patents for a product it may not go to market with but that won't stop them from suing others for patent infringement. Or if they don't sue them, they will approach companies and demand something favorable, maybe a partnership, or face Apple's huge army of lawyers in a patent lawsuit. Apple employs the largest number of lawyers last i read. They are at least as much about snuffing out innovation elsewhere as they are about innovation in house. More legal snuff lately than innovation. If Go Pro wants to go near a watch that controls a camera (or whatever the patent was granted for which might be pretty obvious) then they will tell Go Pro to pay up or proceed at their own risk. Investors know that this may take a big chunk out of Go Pros ability to innovate. They know how much Apple likes to sue or leave open the threat of a lawsuit. It's why the stock price went down.
Score: 3 Votes (Like | Disagree)
Jack Delgado Avatar
139 months ago
Apple going into the Action camera business is so extremely unlikely that I can hardly see straight. They would go into the plain-old camera business before they would do something niche like that... and we all know how likely they are to go into the standalone camera business.

Not likely.

Or whatever, maybe 2015 will be the year of the rugged 2-inch iPhone with 4K recording.
Score: 2 Votes (Like | Disagree)
Mashurrab Avatar
139 months ago
I don't think Apple will go after GoPro or compete in thier business
Score: 2 Votes (Like | Disagree)
rhoydotp Avatar
139 months ago
Never going to happen, GoPros ... are waterproof.

actually, they are not. GoPros do come with a waterproof case, though.

someone also mentioned that Apple will not honor water damage. well, GoPro does this, too. unless you can prove that the case broke with regular use or you have dipped the GoPro in water using the skeleton case, they will also not honor the warranty ... true story from a lot of people in GoPro-centric forums :cool:
Score: 1 Votes (Like | Disagree)
rhoydotp Avatar
139 months ago
Maybe Tim wants to buy some GoPro stock.
either that or maybe has intentions to buy GoPro (the company) :apple: :p
Score: 1 Votes (Like | Disagree)
k1121j Avatar
139 months ago
its simple watch controls phone


no new device here
Score: 1 Votes (Like | Disagree)

Popular Stories

iPhone 17 Pro Dark Blue and Orange

iPhone 17 Release Date, Pre-Orders, and What to Expect

Thursday August 28, 2025 4:08 am PDT by
An iPhone 17 announcement is a dead cert for September 2025 – Apple has already sent out invites for an "Awe dropping" event on Tuesday, September 9 at the Apple Park campus in Cupertino, California. The timing follows Apple's trend of introducing new iPhone models annually in the fall. At the event, Apple is expected to unveil its new-generation iPhone 17, an all-new ultra-thin iPhone 17...
iPhone 17 Pro Iridescent Feature 2

iPhone 17 Pro Clear Case Leak Reveals Three Key Changes

Sunday August 31, 2025 1:26 pm PDT by
Apple is expected to unveil the iPhone 17 series on Tuesday, September 9, and last-minute rumors about the devices continue to surface. The latest info comes from a leaker known as Majin Bu, who has shared alleged images of Apple's Clear Case for the iPhone 17 Pro and Pro Max, or at least replicas. Image Credit: @MajinBuOfficial The images show three alleged changes compared to Apple's iP...
xiaomi apple ad india

Apple and Samsung Push Back Against Xiaomi's Bold India Ads

Friday August 29, 2025 4:54 am PDT by
Apple and Samsung have reportedly issued cease-and-desist notices to Xiaomi in India for an ad campaign that directly compares the rivals' devices to Xiaomi's products. The two companies have threatened the Chinese vendor with legal action, calling the ads "disparaging." Ads have appeared in local print media and on social media that take pot shots at the competitors' premium offerings. One...
iOS 18 on iPhone Arrow Down

Apple Preparing iOS 18.7 for iPhones as iOS 26 Release Date Nears

Sunday August 31, 2025 4:35 pm PDT by
Apple is preparing to release iOS 18.7 for compatible iPhone models, according to evidence of the update in the MacRumors visitor logs. We expect iOS 18.7 to be released in September, alongside iOS 26. The update will likely include fixes for security vulnerabilities, but little else. iOS 18.7 will be one of the final updates ever released for the iPhone XS, iPhone XS Max, and iPhone XR,...
maxresdefault

The MacRumors Show: iPhone 17's 'Awe Dropping' Accessories

Friday August 29, 2025 8:12 am PDT by
Following the announcement of Apple's upcoming "Awe dropping" event, on this week's episode of The MacRumors Show we talk through all of the new accessories rumored to debut alongside the iPhone 17 lineup. Subscribe to The MacRumors Show YouTube channel for more videos We take a closer look at Apple's invite for "Awe dropping;" the design could hint at the iPhone 17's new thermal system with ...