Apple Stores Now Offering Belkin Screen Protector Application

As of today, Apple Stores across the United States and around the world are offering a new system that allows Apple Store employees to apply Belkin-branded screen protectors for iPhone 6, 6s, 6 Plus, and 6s Plus customers. Many stores across the world began rolling out the Belkin ScreenCare+ Application System last week, but the system is officially available in retail stores starting this morning.

Belkin's ScreenCare+ Application System lets Apple Store employees accurately and precisely apply screen protectors using a ScreenCare+ machine. When a customer purchases either a Belkin TrueClear Invisiglass Screen Protector or a Belkin TrueClear Anti-Glare Screen Protector, an Apple retail employee who has been trained in the application method will bring the ScreenCare+ machine from the back of the store.


Using the machine, the employee will clean a customer's iPhone display and then apply the screen protector directly in front of the customer. Should a mistake be made during the application process, a new screen protector will be applied at no cost to the customer.

The Belkin screen protector application service should greatly cut down on the hassle involved with applying a screen protector at home. With Belkin's machine, there's less room for error as alignment is automatic and there's little chance of dust or debris accidentally getting stuck under the screen protector.

ScreenCare+ is available at Apple Stores worldwide, but screen protector application is limited to Apple's latest iPhones – the iPhone 6, 6s, 6 Plus, and 6s Plus. Belkin's Invisiglass screen protector is made from an ultra-thin, flexible glass that absorbs shock and is shatterproof while preserving the natural feel of the iPhone. The Anti-Glare screen protector reduces glare to improve visibility in bright light while also protecting the iPhone display from damage.

Screen protectors can be purchased from Apple retail stores and applied by Apple Store employees starting immediately.

Popular Stories

iPhone 17 Pro 3 4ths Perspective Aluminum Camera Module 1

New iPhone 17 Pro Details: Brighter Display, Best Battery Life, and More

Wednesday September 3, 2025 5:33 am PDT by
Apple's iPhone 17 Pro and iPhone 17 Pro Max models will feature a number of significant display, thermal, and battery improvements, according to new late-stage rumors. According to the Weibo leaker known as "Instant Digital," the iPhone 17 Pro models will feature displays with higher brightness, making it more suitable for use in direct sunlight for prolonged periods. The iPhone 16 Pro and...
iPhone 17 Pro Iridescent Feature 2

iPhone 17 Pro Clear Case Leak Reveals Three Key Changes

Sunday August 31, 2025 1:26 pm PDT by
Apple is expected to unveil the iPhone 17 series on Tuesday, September 9, and last-minute rumors about the devices continue to surface. The latest info comes from a leaker known as Majin Bu, who has shared alleged images of Apple's Clear Case for the iPhone 17 Pro and Pro Max, or at least replicas. Image Credit: @MajinBuOfficial The images show three alleged changes compared to Apple's iP...
iphone 16 pro ghost hand

iPhone 17 Pro: 5 Reasons Not to Upgrade This Year

Monday September 1, 2025 4:35 am PDT by
Apple will launch its new iPhone 17 series this month, and the iPhone 17 Pro models are expected to get a new design for the rear casing and the camera area. But more significant changes to the lineup are not expected until next year, when the iPhone 18 models arrive. If you're thinking of trading in your iPhone for this year's latest, consider the following features rumored to be coming to...
iPhone 17 Pro Iridescent Feature 2

iPhone 17 and iPhone 17 Pro Prices Estimated Ahead of Apple Event Next Week

Tuesday September 2, 2025 1:50 pm PDT by
Just one week before Apple is expected to unveil the iPhone 17 series, an analyst has shared new price estimates for the devices. Here are J.P. Morgan analyst Samik Chatterjee's price estimates for the iPhone 17 series in the United States, according to 9to5Mac: Model Starting Price Model Starting Price Change iPhone 16 $799 iPhone 17 ...
iPhone 17 Pro Dark Blue and Orange

iPhone 17 Release Date, Pre-Orders, and What to Expect

Thursday August 28, 2025 4:08 am PDT by
An iPhone 17 announcement is a dead cert for September 2025 – Apple has already sent out invites for an "Awe dropping" event on Tuesday, September 9 at the Apple Park campus in Cupertino, California. The timing follows Apple's trend of introducing new iPhone models annually in the fall. At the event, Apple is expected to unveil its new-generation iPhone 17, an all-new ultra-thin iPhone 17...
iOS 18 on iPhone Arrow Down

Apple Preparing iOS 18.7 for iPhones as iOS 26 Release Date Nears

Sunday August 31, 2025 4:35 pm PDT by
Apple is preparing to release iOS 18.7 for compatible iPhone models, according to evidence of the update in the MacRumors visitor logs. We expect iOS 18.7 to be released in September, alongside iOS 26. The update will likely include fixes for security vulnerabilities, but little else. iOS 18.7 will be one of the final updates ever released for the iPhone XS, iPhone XS Max, and iPhone XR,...
iPhone 17 Pro on Desk Centered 1

Survey: Nearly 70% of Users Plan to Upgrade to iPhone 17

Monday September 1, 2025 8:24 am PDT by
A new survey has found that nearly seven in ten iPhone owners in the United States plan to upgrade to an iPhone 17 model, signaling strong demand ahead of Apple's expected unveiling of the devices at its September 9 keynote. Smartphone price comparison platform SellCell surveyed over 2,000 U.S.-based iPhone users in August to assess upgrade interest and brand loyalty before Apple's event....

Top Rated Comments

macintologist Avatar
125 months ago
I hate ugly screen protectors and SJ would never have allowed this.
Score: 37 Votes (Like | Disagree)
wilhelmer Avatar
125 months ago
That's an odd move in my opinion. Gives the (false) impression that iPhones necessarily need screen protection ...
Score: 24 Votes (Like | Disagree)
japanime Avatar
125 months ago
With this screen protector, Safari feels shinier.
Score: 16 Votes (Like | Disagree)
campingsk8er Avatar
125 months ago
I legitimately think this is cool, and as long as the consumer doesn't have to spend any additional money (besides the cost of the screen protector) this is a nice addition to the store.
Score: 13 Votes (Like | Disagree)
pika2000 Avatar
125 months ago
I'm on the side of no screen protector. Had iPhones since the 3GS, and had Android phones since the Nexus one, never put a screen protector, and they all have pristine screens. I mean that's the point of gorilla glass, to prevent scratches.

Now I can understand those that use their phones for work and need more ruggedness, especially if the phone is exposed to sands and dust. But normal use? Save the money.
Score: 13 Votes (Like | Disagree)
Oblivious.Robot Avatar
125 months ago
Personally never felt the need for a screen protector.. from 4S to 6.. the screens still as good as new! *touchwood*
Score: 10 Votes (Like | Disagree)