Apple has taken its online storefront down in order to prepare for the launch of iPhone SE and 9.7-inch iPad Pro orders, which will likely begin at 12:01 a.m. Pacific Time or 3:01 a.m. Eastern Time on Thursday, March 24. Orders will be available on Apple's site, through the Apple Store app, and through carrier websites.
Apple will accept orders for the two devices in first wave launch countries that include Australia, Canada, China, France, Germany, Hong Kong, Japan, New Zealand, Puerto Rico, Singapore, the UK, US Virgin Islands, and the US.
The iPhone SE is available in 16 and 64GB capacities in the United States, with pricing that starts at $399 for an outright purchase. The 9.7-inch iPad Pro is available in 32, 128, and 256GB capacities with prices that start at $599. Both Wi-Fi and Cellular models are available.
Supplies of the iPhone SE and the 9.7-inch iPad Pro are likely to be adequate and we do not expect the devices to sell out. Nevertheless, customers planning to purchase should do so right away just in case.
Deliveries on orders placed today are expected to begin on March 31, which is also the day when the two devices will be available for in-store purchase.
Apple's iPhone 17 Pro and iPhone 17 Pro Max models will feature a number of significant display, thermal, and battery improvements, according to new late-stage rumors.
According to the Weibo leaker known as "Instant Digital," the iPhone 17 Pro models will feature displays with higher brightness, making it more suitable for use in direct sunlight for prolonged periods. The iPhone 16 Pro and...
Apple is expected to unveil the iPhone 17 series on Tuesday, September 9, and last-minute rumors about the devices continue to surface.
The latest info comes from a leaker known as Majin Bu, who has shared alleged images of Apple's Clear Case for the iPhone 17 Pro and Pro Max, or at least replicas.
Image Credit: @MajinBuOfficial
The images show three alleged changes compared to Apple's iP...
Monday September 1, 2025 4:35 am PDT by Tim Hardwick
Apple will launch its new iPhone 17 series this month, and the iPhone 17 Pro models are expected to get a new design for the rear casing and the camera area. But more significant changes to the lineup are not expected until next year, when the iPhone 18 models arrive.
If you're thinking of trading in your iPhone for this year's latest, consider the following features rumored to be coming to...
Tuesday September 2, 2025 1:50 pm PDT by Joe Rossignol
Just one week before Apple is expected to unveil the iPhone 17 series, an analyst has shared new price estimates for the devices.
Here are J.P. Morgan analyst Samik Chatterjee's price estimates for the iPhone 17 series in the United States, according to 9to5Mac:
Model
Starting Price
Model
Starting Price
Change
iPhone 16
$799
iPhone 17
...
Thursday August 28, 2025 4:08 am PDT by Tim Hardwick
An iPhone 17 announcement is a dead cert for September 2025 – Apple has already sent out invites for an "Awe dropping" event on Tuesday, September 9 at the Apple Park campus in Cupertino, California. The timing follows Apple's trend of introducing new iPhone models annually in the fall.
At the event, Apple is expected to unveil its new-generation iPhone 17, an all-new ultra-thin iPhone 17...
Apple is preparing to release iOS 18.7 for compatible iPhone models, according to evidence of the update in the MacRumors visitor logs.
We expect iOS 18.7 to be released in September, alongside iOS 26. The update will likely include fixes for security vulnerabilities, but little else.
iOS 18.7 will be one of the final updates ever released for the iPhone XS, iPhone XS Max, and iPhone XR,...
A new survey has found that nearly seven in ten iPhone owners in the United States plan to upgrade to an iPhone 17 model, signaling strong demand ahead of Apple's expected unveiling of the devices at its September 9 keynote.
Smartphone price comparison platform SellCell surveyed over 2,000 U.S.-based iPhone users in August to assess upgrade interest and brand loyalty before Apple's event....
I was planning on upgrading before the announcement. A dubious amount of RAM and USB 2 for a price of almost $2k does not seem worth it. I'm not sure that this is the apple we want them to be. Maybe a boycott would make them rethink their strategy?
Long time Mac user. And first-time iPhone user in a couple of hours. I'll miss you android :(
...kinda
That "missing" Android will last right up until you peel off the shrink wrap, allow the lower part of the box to slowwwwwly, telescopically drop to the table and INHALE THE APPLE SMELL!!! trust me! :D
I see this as the least improved iPad ever released since the original came out. Considering they took an extra 6 months to get us the updated 9.7" iPad (vs the annual updates we've been getting), and they increased the price by $100, they needed to do a bit more. If they at least added force touch to the iPad, I'd of bought one. Extra $100 for what? We always get faster CPUs, and more memory (they didn't even include more memory on this). The smart connector isn't of any value, as that requires even more cost to leverage (as well as the pen support). At $499 I'd of bought one to replace my iPad Air. That $100 is just a slap in the face.
So you're going from and iPad Air 1 16gb and the new pro ships with 32gb. There, that's your extra $100.
Oh and you get all this throw away stuff as well:
Double the speakers (stereo/surround) 7.1 Dolby surround support 6x cpu performance since air 1 Probably 8x-10x gpu performance Apple Pencil support 300% resolution increase on camera Camera flash Smart connector capabilities for accessories Ambient light sensors for true color tones based on environment The brightest, widest color gamut on any apple device in existence Touch ID M9 Coprocessor for "Hey Siri" support and health stuff 20% thinner ~15-20% lighter
A dubious amount of RAM and USB 2 for a price of almost $2k does not seem worth it.
Exactly! $2K? Ridiculous! Where do they come off charging $3K? I sure as hell ain't paying no $4K for no iPad. Please. Five thousand dollars for a slab of pixels...blah! The nerve of asking $6K!
Biggest design overhaul since iOS 7 with Liquid Glass, plus new Apple Intelligence features and improvements to Messages, Phone, Safari, Shortcuts, and more. Developer beta available now ahead of public beta in July.
