Samsung to Supply Apple With OLED Display Panels Starting in 2017

Samsung Display Co. will begin supplying Apple with OLED display panels starting in 2017, reports The Korea Herald. According to the terms of the deal, which is worth $2.59 billion, Samsung will provide Apple with 100 million units of 5.5-inch OLED panels on an annual basis.

OLED panels eliminate the need for the backlighting used in traditional LCDs, potentially allowing Apple to cut down on the thickness and bezels of its iOS devices. OLED displays can also provide sharper images and brighter colors than LCD displays, but higher manufacturing costs and shorter lifespans are obstacles that Apple will need to overcome.

iPhone-6s-main
Rumors suggesting Apple and Samsung were close to establishing a partnership for OLED panels first surfaced in January, when Reuters reported Apple was seeking deals with both Samsung and LG Display. Later rumors indicated Samsung plans to invest up to $7.47 billion in OLED manufacturing equipment to fulfill orders for Apple. Apple may also plan to source additional panels from LG Display, AU Optronics, or Japan Display, three other display companies it has pursued deals with.

Early rumors said Apple would adopt OLED displays in 2018, but more recent information suggests that timeline has been pushed up. Apple is now rumored to be aiming to introduce the first iPhones with OLED displays in 2017.

A rumor from reliable KGI Securities analyst Ming-Chi Kuo and information from DigiTimes have suggested Apple plans to use 5.8-inch OLED displays for the larger-screened iPhone in 2017, perhaps for a wraparound display paired with a curved glass casing, but this information does not match up with today's report suggesting Apple has signed a deal for 5.5-inch panels.

According to Kuo, the 2017 iPhone will see a major design overhaul, which, if true, would see Apple breaking away from its traditional two-year upgrade cycle that includes a major redesign followed by a more minor internal update. Under that upgrade cycle, the 2016 iPhone would be the phone seeing a redesign, while the 2017 iPhone would feature the same design introduced in 2016.

Instead, Kuo believes 2017 will see Apple introducing a glass-backed device that includes wireless charging and biometric recognitions along with the aforementioned curved glass display and curved casing.

Update: The Korea Herald has pulled its original story and replaced it with a new one claiming Samsung is merely considering a deal with Apple.

Tags: OLED, Samsung
Related Forum: iPhone

Popular Stories

iPhone 17 Pro Dark Blue and Orange

iPhone 17 Release Date, Pre-Orders, and What to Expect

Thursday August 28, 2025 4:08 am PDT by
An iPhone 17 announcement is a dead cert for September 2025 – Apple has already sent out invites for an "Awe dropping" event on Tuesday, September 9 at the Apple Park campus in Cupertino, California. The timing follows Apple's trend of introducing new iPhone models annually in the fall. At the event, Apple is expected to unveil its new-generation iPhone 17, an all-new ultra-thin iPhone 17...
iPhone 17 Pro Iridescent Feature 2

iPhone 17 Pro Clear Case Leak Reveals Three Key Changes

Sunday August 31, 2025 1:26 pm PDT by
Apple is expected to unveil the iPhone 17 series on Tuesday, September 9, and last-minute rumors about the devices continue to surface. The latest info comes from a leaker known as Majin Bu, who has shared alleged images of Apple's Clear Case for the iPhone 17 Pro and Pro Max, or at least replicas. Image Credit: @MajinBuOfficial The images show three alleged changes compared to Apple's iP...
xiaomi apple ad india

Apple and Samsung Push Back Against Xiaomi's Bold India Ads

Friday August 29, 2025 4:54 am PDT by
Apple and Samsung have reportedly issued cease-and-desist notices to Xiaomi in India for an ad campaign that directly compares the rivals' devices to Xiaomi's products. The two companies have threatened the Chinese vendor with legal action, calling the ads "disparaging." Ads have appeared in local print media and on social media that take pot shots at the competitors' premium offerings. One...
iOS 18 on iPhone Arrow Down

Apple Preparing iOS 18.7 for iPhones as iOS 26 Release Date Nears

Sunday August 31, 2025 4:35 pm PDT by
Apple is preparing to release iOS 18.7 for compatible iPhone models, according to evidence of the update in the MacRumors visitor logs. We expect iOS 18.7 to be released in September, alongside iOS 26. The update will likely include fixes for security vulnerabilities, but little else. iOS 18.7 will be one of the final updates ever released for the iPhone XS, iPhone XS Max, and iPhone XR,...
maxresdefault

The MacRumors Show: iPhone 17's 'Awe Dropping' Accessories

Friday August 29, 2025 8:12 am PDT by
Following the announcement of Apple's upcoming "Awe dropping" event, on this week's episode of The MacRumors Show we talk through all of the new accessories rumored to debut alongside the iPhone 17 lineup. Subscribe to The MacRumors Show YouTube channel for more videos We take a closer look at Apple's invite for "Awe dropping;" the design could hint at the iPhone 17's new thermal system with ...

Top Rated Comments

FightTheFuture Avatar
123 months ago

Buy a Galaxy and you're set!
Yes cause the smartphone experience is reliant only on display technology. Sounds like Android phones are running out of talking points.
Score: 8 Votes (Like | Disagree)
HardTruth Avatar
123 months ago
I now understand why Apple sues Samsung so much, it's all about getting those displays for free.
[doublepost=1460685173][/doublepost]
Wish it read for 2016. My loved 6 plus will be replaced this fall.
Buy a Galaxy and you're set!
Score: 8 Votes (Like | Disagree)
Piggie Avatar
123 months ago
Yes, we know you are Samsung lover and nothing wrong with that. But hey,
Just to correct you there for a point of accuracy.

I have owned an iMac, 2 iPads, an iPod.
As far as I can recall, I have NEVER purchased one Samsung product ever.

No, tell a lie, I did buy one Samsung Micro SD card. that's it.

I don't love or hate any company, it's silly and childish.
I'm just amused by anything Samsung develops, makes, sells MUST be junk according to far too many people here, yet, if the Samsung name was removed and it had the Apple logo it would be a stunning device.

If the Galaxy S7 with it's curved OLED screen, Waterproofing, Metal body, SD card, Wireless charging, great low light camera had the Apple logo, everyone here would be going banana's over it.
Score: 7 Votes (Like | Disagree)
AppleScruff1 Avatar
122 months ago
How are the colours accurate on the OLED displays though? I get the impression images look over-saturated and artificial on OLED displays.
Read about them on a non Apple forum or after Apple starts using them and you probably won't get that impression.
Score: 6 Votes (Like | Disagree)
Hal~9000 Avatar
123 months ago
Back on the day I got pretty bad screen burn in on my Nexus One at the top notification bar, I hope the newer OLED panels Apple gets can avoid this issue. Would hate to have to worry about my app icons burned into the screen :(
Score: 6 Votes (Like | Disagree)
mantan Avatar
123 months ago
All the money I spent on iOS products, apps and iTunes media over the last 8 years I think I'm past the point of switching.

Besides I really love using an iPhone.
Have you ever done the math on switching?

I think a lot of people believe that the 'walled garden' walls are higher than they are. A few years ago I tried a Nexus tablet and thought I was 'deep' in the Apple ecosystem.

All my music transferred over easily. I realized that 80% of the apps I use on a regular basis are free. And the ones I wanted to keep cost me a grand total of less than $25. And since I got a Google Now credit, the actual cost was lower than that.

A lot of money spent was 'sunk cost' on apps I no longer use or media I no longer consume. I'd bet for most users the actual cost of switching is nominal.

It's a great marketing advantage for Apple though.
Score: 6 Votes (Like | Disagree)