Apple marketing chief Phil Schiller tweeted a link to an Outside article this morning titled "The Year's Best New Adventure Camera? The Apple iPhone 7 Plus", which features 17 images shot with the device in various rugged outdoor environments.
The new series of photos were taken by photo journalist and associate editor of Outside Magazine Jakob Schiller, during an outdoor adventure up rivers, down dusty bike trails, through woods, and into classic New Mexico burrito joints, leaving him particularly impressed by the versatility of the 5.5-inch handset's dual-lens setup.
Over four days of in-the-field testing, I’ve found it to be the best small, lightweight camera you can get for the money, ideal for shooting outdoor adventures when you don’t want to lug around pounds of heavy equipment.
I immediately noticed that the 7 does a much better job capturing details in the shadows and highlights than the 6s, and the color is much more accurate and vivid.
The 12-megapixel sensors that come in the iPhone 7 and 7 Plus aren’t the best for capturing billboard-size advertisements. But Apple does a nice job marrying the sensor to its proprietary software, which helps maximize the camera’s capabilities. The resolution will be plenty high enough for printing off 11-inch x14-inch pictures.
The photographer notes that the new iPhone 7 and 7 Plus can shoot in RAW using third-party apps like Lightroom. RAW files aren't compressed like JPEGs, so users get more detailed files that are easier to tone and crop. Check out the article for more pictures and commentary.
On Monday, Apple CEO Tim Cook followed up some iPhone 7 pictures taken at a Titans-Vikings game shared over the weekend, with a group of photos offering a few examples of low-light photography.
iPhone 7 pre-order customers have been receiving shipment notifications regarding their incoming orders, which should be landing this Friday, September 16.
Apple's iPhone 17 Pro and iPhone 17 Pro Max models will feature a number of significant display, thermal, and battery improvements, according to new late-stage rumors.
According to the Weibo leaker known as "Instant Digital," the iPhone 17 Pro models will feature displays with higher brightness, making it more suitable for use in direct sunlight for prolonged periods. The iPhone 16 Pro and...
Tuesday September 2, 2025 1:50 pm PDT by Joe Rossignol
Just one week before Apple is expected to unveil the iPhone 17 series, an analyst has shared new price estimates for the devices.
Here are J.P. Morgan analyst Samik Chatterjee's price estimates for the iPhone 17 series in the United States, according to 9to5Mac:
Model
Starting Price
Model
Starting Price
Change
iPhone 16
$799
iPhone 17
...
Apple is expected to unveil the iPhone 17 series on Tuesday, September 9, and last-minute rumors about the devices continue to surface.
The latest info comes from a leaker known as Majin Bu, who has shared alleged images of Apple's Clear Case for the iPhone 17 Pro and Pro Max, or at least replicas.
Image Credit: @MajinBuOfficial
The images show three alleged changes compared to Apple's iP...
Monday September 1, 2025 4:35 am PDT by Tim Hardwick
Apple will launch its new iPhone 17 series this month, and the iPhone 17 Pro models are expected to get a new design for the rear casing and the camera area. But more significant changes to the lineup are not expected until next year, when the iPhone 18 models arrive.
If you're thinking of trading in your iPhone for this year's latest, consider the following features rumored to be coming to...
Thursday August 28, 2025 4:08 am PDT by Tim Hardwick
An iPhone 17 announcement is a dead cert for September 2025 – Apple has already sent out invites for an "Awe dropping" event on Tuesday, September 9 at the Apple Park campus in Cupertino, California. The timing follows Apple's trend of introducing new iPhone models annually in the fall.
At the event, Apple is expected to unveil its new-generation iPhone 17, an all-new ultra-thin iPhone 17...
Thursday September 4, 2025 7:38 am PDT by Tim Hardwick
We're only days away from Apple's "Awe dropping" fall event scheduled to take place on Tuesday, September 9 – and along with the new iPhone 17 series, we're going to get a new version of the Apple Watch Ultra for the first time since 2023.
By the time the Ultra 3 is unveiled, it will have been two years since the previous model arrived. The intervening period has left plenty of room for...
What hyperbole. Outdoors is literally the easiest place to get good photos, because of the buttloads of full-spectrum light available verses indoor artificial light.
My first digital camera was a free gift I got from Earthlink (yes, the dial-up provider). It had a whopping 2 MB of memory and only took VGA resolution pics. The best pictures I got from it were all the outdoor shots.
One you have ISO equivalence high enough to take fast action, and metering/fill flash smart enough that can deal with back-lighting, you're all set for outdoor pictures -- and iPhone reached that at the model 5? Maybe even before then. You sure the hell don't need a brand new iPhone 7 for that.
Forget these controlled pictures, bring on Friday when we get to see user pics . We will see some great feedback from the community and comparisons to the 6S
I love how apple apologists are always moving the bar.
The article says the iP7 is an ideal camera for shooting outdoors for its price because it's small and lightweight. There is nothing there about it being an ideal cell phone for shooting outdoors. So, the poster replied with a camera that is smaller, cheaper and has better image quality. And you turn around and add another requirement.
Well then I say the Galaxy Note 7 is a better camera than the iP7 because it has a 3.5mm audio pin. I'm not sure what that has to do with taking pictures, but if you seem to think a cell phone is a requirement even though there's nothing about it in the article, why not throw in all sorts of silly things.
Biggest design overhaul since iOS 7 with Liquid Glass, plus new Apple Intelligence features and improvements to Messages, Phone, Safari, Shortcuts, and more. Developer beta available now ahead of public beta in July.
