Apple Planning to Launch Three New OLED iPhones in 2018

Earlier this year, a supply chain report said that Apple plans to make all of its iPhones with an OLED screen by 2019. Apple was believed to be preparing to adopt OLED panels for 60 million units of the "iPhone 8" in 2017, and then the company would double the adoption of OLED panels in 2018 before wholly transitioning to OLED-only iPhones in 2019.

In a report by Nikkei today, that timeline has been bumped up slightly based on two industry sources, who said that Apple is planning to use OLED displays "in all new iPhone models launched from the second half of 2018."

iphone 8 sensor bar mockup

iPhone 8 rendering via Benjamin Geskin

Not only that, but one source said that Apple is "tentatively" looking to debut three iPhone models next year, and all would use an OLED display. That would be in contrast to the trio of iPhones coming in 2017, two of which are expected to still use LCD screens and one of which will be the first iPhone to transition to OLED, the so-called iPhone 8.

Apple is planning to use advanced organic light-emitting diode displays in all new iPhone models launched from the second half of 2018, according to two industry sources.

One said that Apple is tentatively looking at releasing three new models next year. Apple did not respond to an email seeking comments.

Rumors about the "iPhone 9" started in May of this year, when a report predicted Apple would debut the 2018 iPhone in two OLED screen sizes: 5.28-inch and 6.46-inch. The supply chain is also believed to be starting to eye production of the iPhone 9, with LG Innotek planning to begin production of flexible printed circuit boards in 2018 in hopes of becoming a main FPCB manufacturer of Apple's 2018 iPhone.

In today's report, Apple is said to have already begun designing the new iPhones coming in 2018, "but its plans are subject to change," as usual depending on various market factors and component quality discovered through the production process.

The sources also cited concern over Apple's shifting to OLED-only models as soon as 2018, considering that only one company -- Samsung -- is a reliable source of manufacturing for the technology. Apple is already said to be looking into diversifying its OLED display orders, however, including potentially investing in a major LG Display OLED plant with production estimated to begin in early 2019.

Samsung will be the sole supplier of OLED displays for the premium iPhone 8 in 2017, but Nikkei's sources didn't know how much that might change in 2018. With suppliers like LG Display still not predicted to gear up on OLED production until 2019, Samsung is likely to remain at least a major OLED source for Apple in 2018.

Samsung Display declined to comment. It is unclear whether Samsung will remain the exclusive OLED supplier in 2018 even though other rivals are still struggling to churn out OLED panels for smartphones. Apple usually prefers more than one supplier for a single component. The two companies are also locked in fierce competition in the global smartphone market.

Suppliers JDI and Sharp will continue to supply LCD screens for iPhones like this year's "iPhone 7s" and "iPhone 7s Plus," which are expected to be sold well into 2019, "although demand could fall with the arrival of OLED iPhones." One Sharp executive speaking to Nikkei contrasted the site's first two sources, saying it's "not likely" that Apple will switch to OLED screens for every new iPhone launching next year.

A 5.8-inch OLED display has long been a rumor for the 2017 iPhone 8, and it's also expected to be a screen with an edge-to-edge design thanks to drastically reduced bezels. Recently, analyst Ming-Chi Kuo predicted Apple will omit Touch ID from the iPhone 8, and then a report by Bloomberg said Apple is working on an "improved" facial recognition system to replace Touch ID in the tenth-anniversary iPhone.

Related Forum: iPhone

Popular Stories

iPhone 17 Pro Dark Blue and Orange

iPhone 17 Release Date, Pre-Orders, and What to Expect

Thursday August 28, 2025 4:08 am PDT by
An iPhone 17 announcement is a dead cert for September 2025 – Apple has already sent out invites for an "Awe dropping" event on Tuesday, September 9 at the Apple Park campus in Cupertino, California. The timing follows Apple's trend of introducing new iPhone models annually in the fall. At the event, Apple is expected to unveil its new-generation iPhone 17, an all-new ultra-thin iPhone 17...
iPhone 17 Pro Iridescent Feature 2

iPhone 17 Pro Clear Case Leak Reveals Three Key Changes

Sunday August 31, 2025 1:26 pm PDT by
Apple is expected to unveil the iPhone 17 series on Tuesday, September 9, and last-minute rumors about the devices continue to surface. The latest info comes from a leaker known as Majin Bu, who has shared alleged images of Apple's Clear Case for the iPhone 17 Pro and Pro Max, or at least replicas. Image Credit: @MajinBuOfficial The images show three alleged changes compared to Apple's iP...
xiaomi apple ad india

Apple and Samsung Push Back Against Xiaomi's Bold India Ads

Friday August 29, 2025 4:54 am PDT by
Apple and Samsung have reportedly issued cease-and-desist notices to Xiaomi in India for an ad campaign that directly compares the rivals' devices to Xiaomi's products. The two companies have threatened the Chinese vendor with legal action, calling the ads "disparaging." Ads have appeared in local print media and on social media that take pot shots at the competitors' premium offerings. One...
iphone 16 pro ghost hand

iPhone 17 Pro: 5 Reasons Not to Upgrade This Year

Monday September 1, 2025 4:35 am PDT by
Apple will launch its new iPhone 17 series this month, and the iPhone 17 Pro models are expected to get a new design for the rear casing and the camera area. But more significant changes to the lineup are not expected until next year, when the iPhone 18 models arrive. If you're thinking of trading in your iPhone for this year's latest, consider the following features rumored to be coming to...
iOS 18 on iPhone Arrow Down

Apple Preparing iOS 18.7 for iPhones as iOS 26 Release Date Nears

Sunday August 31, 2025 4:35 pm PDT by
Apple is preparing to release iOS 18.7 for compatible iPhone models, according to evidence of the update in the MacRumors visitor logs. We expect iOS 18.7 to be released in September, alongside iOS 26. The update will likely include fixes for security vulnerabilities, but little else. iOS 18.7 will be one of the final updates ever released for the iPhone XS, iPhone XS Max, and iPhone XR,...

Top Rated Comments

mkoesel Avatar
107 months ago
Hopefully one of them is an iPhone SE-sized model with a ~5" screen. If the screen is edge-to-edge so that it covers the entire front of the device, this should be possible.
Score: 36 Votes (Like | Disagree)
ck2875 Avatar
107 months ago
These analysts don't even know with certainty what's going on in 2017 yet. I seriously doubt they have any idea about 2018.
Score: 24 Votes (Like | Disagree)
Moonjumper Avatar
107 months ago
An iPhone 7 size screen in an iPhone 5 size body please.
Score: 21 Votes (Like | Disagree)
Sunny1990 Avatar
107 months ago
I have never had a problem with the iPhone display. The display isn't a factor for me to purchase a phone. The OS is and iOS is Which keep me tie up with iPhone.
Score: 19 Votes (Like | Disagree)
CmdrLaForge Avatar
107 months ago
When can we expect iphone SE dimensions with bezel free screen? That is the one I am waiting for. Also build it like a tank again
Score: 16 Votes (Like | Disagree)
rosuna Avatar
107 months ago
Why Apple come so late to the OLED technology?

They were investing in an alternative technology (to OLED) years ago... A definitive failure?

No body has told this story yet...

It is a shame how old iPhones look compared to Samsung hardware...

The iPhone 8 at more than $1,000 for a piece of hardware similar (but one year later) than the Galaxy 8 is ridiculous.
Score: 12 Votes (Like | Disagree)