apple iphone7 250x195Apple has added a new 32GB storage capacity option to the Jet Black iPhone 7 as part of a shake-up to its existing smartphone line-up, putting the glossy finish at the more affordable entry point of $549 for the 4.7-inch version, with a 128GB option now going for $649.

The iPhone 7 Plus is also now available in Jet Black at 32GB and 128GB for $669 and $769, respectively. At the same time, Apple has discontinued the 256GB option for the iPhone 7 in any color across the board.

Apple originally offered the Jet Black iPhone 7 at launch at 128GB and 256GB capacities, starting at $749 and $849 respectively, but didn't offer the cheaper 32GB option that the other colors are available in. That put a $100 premium on the glossy finish, pricing out more budget-conscious smartphone customers, but it looks as if Apple has had a change of mind.

Screen Shot 18
As part of its existing iPhone range shake-up, Apple has also discontinued its its (PRODUCT)RED iPhone 7 and iPhone 7 Plus models. Apple's (PRODUCT)RED iPhone 7 and 7 Plus were first introduced in March of 2017, six months after the debut of the iPhone 7.

(Thanks, Anna!)

Related Forum: iPhone

Top Rated Comments

44267547 Avatar
104 months ago
Actually, the 128 GB 7 for $650.00 is a good price. There still is a lot of technology in this iPhone and is still plenty powerful as well. I would say this is a really good purchase if somebody was undecided between this and the iPhone 8.
Score: 6 Votes (Like | Disagree)
ghsDUDE Avatar
104 months ago
I just purchased a 7 Plus in Jet Black (128GB) after the announcement yesterday and it arrives today!

I don't see much difference between this and the 8 Plus...and I'm saving almost $200 because Apple got greedy and got rid of the 128GB option in the new phones!
Score: 3 Votes (Like | Disagree)
cosmic68 Avatar
104 months ago
I just purchased a 7 Plus in Jet Black (128GB) after the announcement yesterday and it arrives today!

I don't see much difference between this and be 8 Plus...and I'm saving almost $200 because Apple got greedy and got rid of the 128GB option in the new phones!
I'm doing exactly the same. I've normally always upgraded every two years, but held out after my last purchase (iPhone 6 Plus).

This is the first time I've gone backwards so to speak. But with these insane prices and incremental advances, I feel like it's a forward move for me personally.
Score: 2 Votes (Like | Disagree)
CarpalMac Avatar
104 months ago
Actually, the 128 GB 7 for $650.00 is a good price. There still is a lot of technology in this iPhone and is still plenty powerful as well. I would say this is a really good purchase if somebody was undecided between this and the iPhone 8.
I personally think the £549.00 iPhone 6S 128GB is even better value. Still loving mine, the X would only have been a replacement contender out of all the current choices, if it had 128GB at the £999 price point.
Score: 1 Votes (Like | Disagree)
KAZphoto Avatar
104 months ago
The Jet black model is still hands down my favorite iPhone they have released. It looks more like one slab of glass than the iPhone X does. Sleek and sexy.
Score: 1 Votes (Like | Disagree)
ghsDUDE Avatar
104 months ago
Actually, the 128 GB 7 Plus for $650.00 is a good price. There still is a lot of technology in this iPhone and is still plenty powerful as well. I would say this is a really good purchase if somebody was undecided between this and the iPhone 8.
That's for the 7. The 128GB Plus came to $769, but I still feel like I made a good decision since my only other option was the 8 Plus (256GB) for $950.
Score: 1 Votes (Like | Disagree)

Popular Stories

iPhone 17 Pro 3 4ths Perspective Aluminum Camera Module 1

New iPhone 17 Pro Details: Brighter Display, Best Battery Life, and More

Wednesday September 3, 2025 5:33 am PDT by
Apple's iPhone 17 Pro and iPhone 17 Pro Max models will feature a number of significant display, thermal, and battery improvements, according to new late-stage rumors. According to the Weibo leaker known as "Instant Digital," the iPhone 17 Pro models will feature displays with higher brightness, making it more suitable for use in direct sunlight for prolonged periods. The iPhone 16 Pro and...
iPhone 17 Pro Iridescent Feature 2

iPhone 17 Pro Clear Case Leak Reveals Three Key Changes

Sunday August 31, 2025 1:26 pm PDT by
Apple is expected to unveil the iPhone 17 series on Tuesday, September 9, and last-minute rumors about the devices continue to surface. The latest info comes from a leaker known as Majin Bu, who has shared alleged images of Apple's Clear Case for the iPhone 17 Pro and Pro Max, or at least replicas. Image Credit: @MajinBuOfficial The images show three alleged changes compared to Apple's iP...
iphone 16 pro ghost hand

iPhone 17 Pro: 5 Reasons Not to Upgrade This Year

Monday September 1, 2025 4:35 am PDT by
Apple will launch its new iPhone 17 series this month, and the iPhone 17 Pro models are expected to get a new design for the rear casing and the camera area. But more significant changes to the lineup are not expected until next year, when the iPhone 18 models arrive. If you're thinking of trading in your iPhone for this year's latest, consider the following features rumored to be coming to...
iPhone 17 Pro Iridescent Feature 2

iPhone 17 and iPhone 17 Pro Prices Estimated Ahead of Apple Event Next Week

Tuesday September 2, 2025 1:50 pm PDT by
Just one week before Apple is expected to unveil the iPhone 17 series, an analyst has shared new price estimates for the devices. Here are J.P. Morgan analyst Samik Chatterjee's price estimates for the iPhone 17 series in the United States, according to 9to5Mac: Model Starting Price Model Starting Price Change iPhone 16 $799 iPhone 17 ...
iPhone 17 Pro Dark Blue and Orange

iPhone 17 Release Date, Pre-Orders, and What to Expect

Thursday August 28, 2025 4:08 am PDT by
An iPhone 17 announcement is a dead cert for September 2025 – Apple has already sent out invites for an "Awe dropping" event on Tuesday, September 9 at the Apple Park campus in Cupertino, California. The timing follows Apple's trend of introducing new iPhone models annually in the fall. At the event, Apple is expected to unveil its new-generation iPhone 17, an all-new ultra-thin iPhone 17...
iOS 18 on iPhone Arrow Down

Apple Preparing iOS 18.7 for iPhones as iOS 26 Release Date Nears

Sunday August 31, 2025 4:35 pm PDT by
Apple is preparing to release iOS 18.7 for compatible iPhone models, according to evidence of the update in the MacRumors visitor logs. We expect iOS 18.7 to be released in September, alongside iOS 26. The update will likely include fixes for security vulnerabilities, but little else. iOS 18.7 will be one of the final updates ever released for the iPhone XS, iPhone XS Max, and iPhone XR,...
iPhone 17 Pro on Desk Centered 1

Survey: Nearly 70% of Users Plan to Upgrade to iPhone 17

Monday September 1, 2025 8:24 am PDT by
A new survey has found that nearly seven in ten iPhone owners in the United States plan to upgrade to an iPhone 17 model, signaling strong demand ahead of Apple's expected unveiling of the devices at its September 9 keynote. Smartphone price comparison platform SellCell surveyed over 2,000 U.S.-based iPhone users in August to assess upgrade interest and brand loyalty before Apple's event....