Apple Subsidiary FileMaker, which makes a popular database platform, today launched a new ad campaign that brings together former stars of hit television show "The Office."

Kate Flannery (Meredith), Leslie David Baker (Stanley), and Paul Lieberstein (Toby) team up in a three minute spot called "Farm Time." The ad features a news report on a popular beet farm where the trio use FileMaker to run their operation.


FileMaker has had a teaser site in place for the last few weeks leading up to the launch of the ad spot, and that site initially led to some speculation that it a revival of a proposed "The Office" spinoff called "The Farm."

There were also rumors floating around suggesting "Farm Time" could be a three-part commercial for Apple products, but as it turns out, it's simply a promotional spot for FileMaker.

farmlifefilemaker
For those unfamiliar with FileMaker, it's a database platform that's designed to make it easy for businesses to build a range of customized apps that work across iPhone, iPad, Mac, Windows, and the web. The most recent version of FileMaker is FileMaker 16, introduced in March of 2017.

Top Rated Comments

szw-mapple fan Avatar
100 months ago
Would have been so much better if this was Dwight’s beet farm.
Score: 3 Votes (Like | Disagree)
David Parke Avatar
100 months ago
This was terrible, right?
Score: 3 Votes (Like | Disagree)
Supermacguy Avatar
100 months ago
FileMaker is still the average person's go-to database app. I've been using it for small projects for almost 2 decades. At my work we use it for some very important business applications; that would be better served with a 'pro level' database. But then again, AppleScript support for the win sometimes.
Score: 2 Votes (Like | Disagree)
robinp Avatar
100 months ago
Apple should bundle it with macOS x
Score: 2 Votes (Like | Disagree)
opeter Avatar
100 months ago
Apple couldn't afford the licensing rights from Dwight.
Yeah, they are all out of money.
Score: 2 Votes (Like | Disagree)
peter2 Avatar
100 months ago
Who is playing the reporter? She is so cute! :-)
Score: 1 Votes (Like | Disagree)

Popular Stories

iPhone 17 Pro Iridescent Feature 2

iPhone 17 Pro Clear Case Leak Reveals Three Key Changes

Sunday August 31, 2025 1:26 pm PDT by
Apple is expected to unveil the iPhone 17 series on Tuesday, September 9, and last-minute rumors about the devices continue to surface. The latest info comes from a leaker known as Majin Bu, who has shared alleged images of Apple's Clear Case for the iPhone 17 Pro and Pro Max, or at least replicas. Image Credit: @MajinBuOfficial The images show three alleged changes compared to Apple's iP...
iPhone 17 Pro Dark Blue and Orange

iPhone 17 Release Date, Pre-Orders, and What to Expect

Thursday August 28, 2025 4:08 am PDT by
An iPhone 17 announcement is a dead cert for September 2025 – Apple has already sent out invites for an "Awe dropping" event on Tuesday, September 9 at the Apple Park campus in Cupertino, California. The timing follows Apple's trend of introducing new iPhone models annually in the fall. At the event, Apple is expected to unveil its new-generation iPhone 17, an all-new ultra-thin iPhone 17...
iphone 16 pro ghost hand

iPhone 17 Pro: 5 Reasons Not to Upgrade This Year

Monday September 1, 2025 4:35 am PDT by
Apple will launch its new iPhone 17 series this month, and the iPhone 17 Pro models are expected to get a new design for the rear casing and the camera area. But more significant changes to the lineup are not expected until next year, when the iPhone 18 models arrive. If you're thinking of trading in your iPhone for this year's latest, consider the following features rumored to be coming to...
xiaomi apple ad india

Apple and Samsung Push Back Against Xiaomi's Bold India Ads

Friday August 29, 2025 4:54 am PDT by
Apple and Samsung have reportedly issued cease-and-desist notices to Xiaomi in India for an ad campaign that directly compares the rivals' devices to Xiaomi's products. The two companies have threatened the Chinese vendor with legal action, calling the ads "disparaging." Ads have appeared in local print media and on social media that take pot shots at the competitors' premium offerings. One...
iOS 18 on iPhone Arrow Down

Apple Preparing iOS 18.7 for iPhones as iOS 26 Release Date Nears

Sunday August 31, 2025 4:35 pm PDT by
Apple is preparing to release iOS 18.7 for compatible iPhone models, according to evidence of the update in the MacRumors visitor logs. We expect iOS 18.7 to be released in September, alongside iOS 26. The update will likely include fixes for security vulnerabilities, but little else. iOS 18.7 will be one of the final updates ever released for the iPhone XS, iPhone XS Max, and iPhone XR,...
iPhone eSIM Feature

Apple Hints at iPhone 17 Models Lacking SIM Card Slot in More Countries

Sunday August 31, 2025 8:52 am PDT by
Another hint has surfaced that Apple is preparing to eliminate the physical SIM card tray from iPhones in more countries this year. In particular, a source familiar with the matter has informed MacRumors that retail employees at Apple Authorized Resellers in the EU are required to complete a training course related to iPhones with eSIM support by Friday, September 5. There are 27 countries...