Microsoft has announced a new visual search feature for its Bing app that lets users snap a picture with their phone's camera and use it to search the web.

The new visual search function builds on the AI-powered intelligent search capabilities already used by Bing, and works pretty much like Google Lens: Users take a photo of something or upload one from their camera roll, and then the search engine identifies the object in question and offers additional information by providing links to explore.

bing app visual search
The feature appears as an icon in the Bing app's search bar, and can be used to search for everything from landmarks to breeds of dog, but Microsoft is pushing it as a way to shop from photos for clothes and home furniture:

Let's say you see a friend's jacket you like, but don't know its brand or where to purchase. Upload a pic into the app's search box and Bing will return visually-similar jackets, prices, and details for where to purchase.


Visual Search is available today in the U.S. via the Bing app [Direct Link]. Microsoft says the feature will also roll out soon for Microsoft Edge on iOS as well as Bing.com, which remains a search engine option in Apple's latest version of Safari browser.

Top Rated Comments

Royksöpp Avatar
94 months ago
MacRumors content image

https://m.ranker.com/list/bing-sucks-memes/nathandavidson
Score: 5 Votes (Like | Disagree)
TomaxXamot Avatar
94 months ago
MacRumors content image

https://m.ranker.com/list/bing-sucks-memes/nathandavidson
I’ve seen people on Reddit say Bing is better than Google Images for porn. Heads off to Bing...
Score: 2 Votes (Like | Disagree)
Wanted797 Avatar
94 months ago
There’s a bing app? o_O
Score: 2 Votes (Like | Disagree)
flyinmac Avatar
94 months ago
LOL @ all these products/companies that use the words "AI-powered" :D It's nothing more than hype and bs driven by an algorithm that scans through a sith load of data. We're still in narrow-AI times which means that a program does nothing more nothing less than what's it's programmed to do.
Technically, if true AI existed, and was programmed to think independently, be as functional as our own brains, and do everything we could ever want... it would still by definition “do nothing more and nothing less than what it’s programmed to do.”

I used to have an app that would look at pictures and tell me what it was. Forgot about that. But it was rarely right.

Perhaps this Bing version might be more accurate. I have a few things around the property that I’d like to identify beyond generic terms.
Score: 1 Votes (Like | Disagree)
decafjava Avatar
94 months ago
MacRumors content image

https://m.ranker.com/list/bing-sucks-memes/nathandavidson
Probably true but there are dissenting opinions:



Never thought they make that much, I use DDG or Google myself.
Score: 1 Votes (Like | Disagree)

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