In honor of World AIDS Day, which takes place on December 1, Apple has started turning the Apple Store logos at many of its retail locations around the world red.
Apple CEO Tim Cook shared some photos of the red logos on Twitter this afternoon.
Apple marketing chief Greg Joswiak earlier this week said that Apple plans to turn the logos at 125 stores red, with another 400 stores set to feature red decals over their Apple logos. The red coloring is meant to raise awareness for the global fight against AIDS.
Apple plans to promote World AIDS Day in its retail locations over the course of the next week. From Saturday, December 1 to Friday, December 7, $1 of every Apple Pay purchase made at an Apple Store, through the Apple Store app, or on the Apple website will be donated to (RED), the charity Apple has worked with for years.
(RED) focuses on putting an end to AIDS in Africa through money given to The Global Fund. Yesterday, Apple said it has raised $200 million for (RED) through the exclusive (PRODUCT)RED merchandise that it sells.
When Apple customers purchase a (PRODUCT)RED device or accessory, a portion of the proceeds is donated to (RED).
Thursday August 28, 2025 4:08 am PDT by Tim Hardwick
An iPhone 17 announcement is a dead cert for September 2025 – Apple has already sent out invites for an "Awe dropping" event on Tuesday, September 9 at the Apple Park campus in Cupertino, California. The timing follows Apple's trend of introducing new iPhone models annually in the fall.
At the event, Apple is expected to unveil its new-generation iPhone 17, an all-new ultra-thin iPhone 17...
Apple is expected to unveil the iPhone 17 series on Tuesday, September 9, and last-minute rumors about the devices continue to surface.
The latest info comes from a leaker known as Majin Bu, who has shared alleged images of Apple's Clear Case for the iPhone 17 Pro and Pro Max, or at least replicas.
Image Credit: @MajinBuOfficial
The images show three alleged changes compared to Apple's iP...
Friday August 29, 2025 4:54 am PDT by Tim Hardwick
Apple and Samsung have reportedly issued cease-and-desist notices to Xiaomi in India for an ad campaign that directly compares the rivals' devices to Xiaomi's products. The two companies have threatened the Chinese vendor with legal action, calling the ads "disparaging."
Ads have appeared in local print media and on social media that take pot shots at the competitors' premium offerings. One...
Monday September 1, 2025 4:35 am PDT by Tim Hardwick
Apple will launch its new iPhone 17 series this month, and the iPhone 17 Pro models are expected to get a new design for the rear casing and the camera area. But more significant changes to the lineup are not expected until next year, when the iPhone 18 models arrive.
If you're thinking of trading in your iPhone for this year's latest, consider the following features rumored to be coming to...
Apple is preparing to release iOS 18.7 for compatible iPhone models, according to evidence of the update in the MacRumors visitor logs.
We expect iOS 18.7 to be released in September, alongside iOS 26. The update will likely include fixes for security vulnerabilities, but little else.
iOS 18.7 will be one of the final updates ever released for the iPhone XS, iPhone XS Max, and iPhone XR,...
Couldn’t they just donate a hundred million? That would be nothing for them
Yesterday, Apple said ('https://www.macrumors.com/2018/11/29/apple-raised-200-million-for-product-red/') it has raised $200 million for (RED) through the exclusive (PRODUCT)RED merchandise that it sells.
Biggest design overhaul since iOS 7 with Liquid Glass, plus new Apple Intelligence features and improvements to Messages, Phone, Safari, Shortcuts, and more. Developer beta available now ahead of public beta in July.