Apple Launches Annual 'Back to University' Promo in Australia, New Zealand, South Korea, and Brazil

Apple today launched its annual Back to University promotion in Australia, New Zealand, South Korea, and Brazil, offering students and teachers free Beats Studio3 Wireless Headphones or free Beats Solo3 Wireless Headphones with purchase.

With the purchase of an eligible Mac, which includes the MacBook Air, MacBook Pro, iMac, or ‌iMac‌ Pro, students can get free Beats Studio3 Wireless Headphones.

backtouniversitypromo
With the purchase of an iPad Pro or iPad Air, Apple is providing free Beats Solo3 Wireless headphones. Students can also choose the BeatsX Earphones instead, or choose to pay an additional fee to upgrade to the Beats Studio3 Wireless Headphones. PDFs with full terms and conditions are available for each educational site: Australia, New Zealand, Brazil, and South Korea.

Macs and ‌iPad Pro‌ models are available at a discounted educational price when purchasing through the Australia, New Zealand, Brazil, and South Korea educational stores, with discounts up to A$320, NZ$360, R$ 1.780 or KRW 271,000 on qualifying devices. The education stores also offer AppleCare+ protection plans at a 20 percent discount.

To get the free or discounted Beats, students will need to add an eligible Mac or iPad to their carts, where the option to add the headphones will come up automatically.

Students can also get a free year of Apple TV+ with the purchase of an ‌iPad‌, Mac, iPhone, ‌Apple TV‌ or iPod touch, along with a discounted Apple Music subscription. More benefits for students are listed in our Student Guide.

Discounts are available for current and newly accepted university students, parents buying for students, and teachers and staff at all levels. Sign up and enrollment verification through UNiDays is required.

The educational discounts in Australia, New Zealand, South Korea, and Brazil will be available for a limited amount of time both online and in Apple retail stores in Australia, Brazil, and South Korea. The promotion ends on March 16, 2020 in all four countries.

Apple's back to university promotion is the same as the Back to School promotion that launches in the United States, Canada, Mexico, and European countries in the summer months, so these countries can expect a similar deal when Back to School rolls around.

Popular Stories

iPhone 17 Pro Dark Blue and Orange

iPhone 17 Release Date, Pre-Orders, and What to Expect

Thursday August 28, 2025 4:08 am PDT by
An iPhone 17 announcement is a dead cert for September 2025 – Apple has already sent out invites for an "Awe dropping" event on Tuesday, September 9 at the Apple Park campus in Cupertino, California. The timing follows Apple's trend of introducing new iPhone models annually in the fall. At the event, Apple is expected to unveil its new-generation iPhone 17, an all-new ultra-thin iPhone 17...
xiaomi apple ad india

Apple and Samsung Push Back Against Xiaomi's Bold India Ads

Friday August 29, 2025 4:54 am PDT by
Apple and Samsung have reportedly issued cease-and-desist notices to Xiaomi in India for an ad campaign that directly compares the rivals' devices to Xiaomi's products. The two companies have threatened the Chinese vendor with legal action, calling the ads "disparaging." Ads have appeared in local print media and on social media that take pot shots at the competitors' premium offerings. One...
iPhone 17 Pro Iridescent Feature 2

iPhone 17 Pro Clear Case Leak Reveals Three Key Changes

Sunday August 31, 2025 1:26 pm PDT by
Apple is expected to unveil the iPhone 17 series on Tuesday, September 9, and last-minute rumors about the devices continue to surface. The latest info comes from a leaker known as Majin Bu, who has shared alleged images of Apple's Clear Case for the iPhone 17 Pro and Pro Max, or at least replicas. Image Credit: @MajinBuOfficial The images show three alleged changes compared to Apple's iP...
maxresdefault

The MacRumors Show: iPhone 17's 'Awe Dropping' Accessories

Friday August 29, 2025 8:12 am PDT by
Following the announcement of Apple's upcoming "Awe dropping" event, on this week's episode of The MacRumors Show we talk through all of the new accessories rumored to debut alongside the iPhone 17 lineup. Subscribe to The MacRumors Show YouTube channel for more videos We take a closer look at Apple's invite for "Awe dropping;" the design could hint at the iPhone 17's new thermal system with ...

Top Rated Comments

B4U Avatar
74 months ago
For those who are confused why is this happening during this time of the year, please note not all countries start their school year in August/September time frame.
https://en.wikipedia.org/wiki/Academic_term
Score: 3 Votes (Like | Disagree)
dannyyankou Avatar
74 months ago

Remember when you got an iPod with your Mac? This programme isn’t worth having anymore.
What should they give, a free iPhone? And they're not going to give an iPod touch, most college students have smartphones.
Score: 1 Votes (Like | Disagree)
martyjmclean Avatar
74 months ago

Is Mac Pro being purposefully excluded?
No uni student can afford a $10,000 computer—even with a $320 discount.
Score: 1 Votes (Like | Disagree)