Lower-Cost Apple Watch SE Unveiled With Series 6 Design, Lacks Features Like ECG and Blood Oxygen Tracking

Apple today unveiled a lower-cost Apple Watch SE that features the same external design as the Apple Watch Series 6, but with some features missing, including an always-on display, blood oxygen tracking, and the ECG app. Apple Watch SE is also powered by the previous-generation S5 chip from the Apple Watch Series 5.

apple watch se
Other features that the Apple Watch SE shares with the Series 6 include fall detection, a compass, an always-on altimeter, Emergency SOS with international emergency calling, high and low heart rate notifications, irregular heart rhythm notifications, water resistance up to 50 meters, the Noise app, and compatibility with watchOS 7.

Apple Watch SE is available to order today from Apple.com and in the Apple Store app, with availability beginning September 18 in the United States and 27 other countries and regions. Pricing starts at $279 for the Wi-Fi model and $329 for the cellular model. By comparison, the Apple Watch Series 6 starts at $399.

Apple Watch SE is limited to an aluminum finish in space gray, silver, or gold, with 40mm and 44mm size options.

Related Roundup: Apple Watch SE
Related Forum: Apple Watch

Popular Stories

iPhone 17 Pro Dark Blue and Orange

iPhone 17 Release Date, Pre-Orders, and What to Expect

Thursday August 28, 2025 4:08 am PDT by
An iPhone 17 announcement is a dead cert for September 2025 – Apple has already sent out invites for an "Awe dropping" event on Tuesday, September 9 at the Apple Park campus in Cupertino, California. The timing follows Apple's trend of introducing new iPhone models annually in the fall. At the event, Apple is expected to unveil its new-generation iPhone 17, an all-new ultra-thin iPhone 17...
iPhone 17 Pro Iridescent Feature 2

iPhone 17 Pro Clear Case Leak Reveals Three Key Changes

Sunday August 31, 2025 1:26 pm PDT by
Apple is expected to unveil the iPhone 17 series on Tuesday, September 9, and last-minute rumors about the devices continue to surface. The latest info comes from a leaker known as Majin Bu, who has shared alleged images of Apple's Clear Case for the iPhone 17 Pro and Pro Max, or at least replicas. Image Credit: @MajinBuOfficial The images show three alleged changes compared to Apple's iP...
xiaomi apple ad india

Apple and Samsung Push Back Against Xiaomi's Bold India Ads

Friday August 29, 2025 4:54 am PDT by
Apple and Samsung have reportedly issued cease-and-desist notices to Xiaomi in India for an ad campaign that directly compares the rivals' devices to Xiaomi's products. The two companies have threatened the Chinese vendor with legal action, calling the ads "disparaging." Ads have appeared in local print media and on social media that take pot shots at the competitors' premium offerings. One...
iOS 18 on iPhone Arrow Down

Apple Preparing iOS 18.7 for iPhones as iOS 26 Release Date Nears

Sunday August 31, 2025 4:35 pm PDT by
Apple is preparing to release iOS 18.7 for compatible iPhone models, according to evidence of the update in the MacRumors visitor logs. We expect iOS 18.7 to be released in September, alongside iOS 26. The update will likely include fixes for security vulnerabilities, but little else. iOS 18.7 will be one of the final updates ever released for the iPhone XS, iPhone XS Max, and iPhone XR,...
iphone 16 pro ghost hand

iPhone 17 Pro: 5 Reasons Not to Upgrade This Year

Monday September 1, 2025 4:35 am PDT by
Apple will launch its new iPhone 17 series this month, and the iPhone 17 Pro models are expected to get a new design for the rear casing and the camera area. But more significant changes to the lineup are not expected until next year, when the iPhone 18 models arrive. If you're thinking of trading in your iPhone for this year's latest, consider the following features rumored to be coming to...

Top Rated Comments

Baymowe335 Avatar
65 months ago

I was hoping for a $199 price point to replace the Series 3, but I suppose it is still a decent deal. Maybe we’ll see some nice discounts on Black Friday.
You can swing the $80. I have confidence in you.
Score: 9 Votes (Like | Disagree)
Baymowe335 Avatar
65 months ago
Jesus, Apple is going after market share now. They are going to dominate.
Score: 6 Votes (Like | Disagree)
TouchMint.com Avatar
65 months ago
Wow yea this se is going to eat up a good amount of market share.
Score: 4 Votes (Like | Disagree)
tt061282 Avatar
65 months ago
So Apple is gonna run with this SE product line. That’s perfect. They need to. Ever since the original iPhone SE was released in 2016 I had hoped they would make a product line that’s more budget friendly.

They can do this with more iPhones as well. Not a bad idea at all. Apple is going to obliterate the smart watch market. They already runaway with it ... not they’re just gonna obliterate it.
Score: 4 Votes (Like | Disagree)
The-Real-Deal82 Avatar
65 months ago
Jesus, Apple is going after market share now. They are going to dominate.
They have to. The world is changing and so much of the potential market can’t afford the previous Apple prices. This watch will open it up to a wider market and even children. Looking at what the SE has has got me thinking. For what I use my Apple Watch for, I could easily get by with the SE. I would imagine a lot of people will think like that and potentially save money on their next watch.
Score: 4 Votes (Like | Disagree)
imnotthewalrus Avatar
65 months ago

Wow with the same battery and chip from the series 5 (plus the energy saving features of watchOS 7) but lacking the always on display... the battery life might be incredible on this SE model.
The SE won me over. I really thought about the 6, but it came out to $120 more that I couldn’t justify (let alone afford). The s5 chip and battery sealed my decision. I am looking forward to a AW again; I had the series “0” that broke almost 3 years ago.
Score: 3 Votes (Like | Disagree)