Apple Discontinues urBeats3 After Releasing Beats Flex
Apple this morning quietly introduced new Beats Flex headphones, marking the launch of the brand's most affordable wire-free headphones to date.

Beats Flex are priced at just $50, and are identical in design to the BeatsX earphones. With lower-cost Bluetooth-based Beats headphones now available, Apple has discontinued the UrBeats headphones that it previously offered under Beats branding.
UrBeats3 were priced at $60 and were available in Lightning and 3.5mm versions, and with their discontinuation, the Beats brand is no longer offering affordable wired headphone options. The $130 wired Beats EP headphones are still available, though.
For those who prefer wired headphones, Apple still sells EarPods with Lightning and 3.5mm connector options for $19 each, but EarPods no longer come free with iPhones.
Popular Stories
An iPhone 17 announcement is a dead cert for September 2025 – Apple has already sent out invites for an "Awe dropping" event on Tuesday, September 9 at the Apple Park campus in Cupertino, California. The timing follows Apple's trend of introducing new iPhone models annually in the fall.
At the event, Apple is expected to unveil its new-generation iPhone 17, an all-new ultra-thin iPhone 17...
Apple and Samsung have reportedly issued cease-and-desist notices to Xiaomi in India for an ad campaign that directly compares the rivals' devices to Xiaomi's products. The two companies have threatened the Chinese vendor with legal action, calling the ads "disparaging."
Ads have appeared in local print media and on social media that take pot shots at the competitors' premium offerings. One...
Apple is expected to unveil the iPhone 17 series on Tuesday, September 9, and last-minute rumors about the devices continue to surface.
The latest info comes from a leaker known as Majin Bu, who has shared alleged images of Apple's Clear Case for the iPhone 17 Pro and Pro Max, or at least replicas.
Image Credit: @MajinBuOfficial
The images show three alleged changes compared to Apple's iP...
Following the announcement of Apple's upcoming "Awe dropping" event, on this week's episode of The MacRumors Show we talk through all of the new accessories rumored to debut alongside the iPhone 17 lineup.
Subscribe to The MacRumors Show YouTube channel for more videos
We take a closer look at Apple's invite for "Awe dropping;" the design could hint at the iPhone 17's new thermal system with ...