Apple Announces New 13-inch MacBook Pro With M1 Chip, Starting at $1,299

Apple today introduced a new 13-inch MacBook Pro, its third announced Mac powered by the company's custom M1 Apple Silicon chip with integrated graphics processor.

Apple new macbookpro wallpaper screen 11102020
The first ‌Apple Silicon‌ 13-inch ‌MacBook Pro‌ replaces the low-end 13-inch Intel model, but Apple's ‌M1‌ chip boasts a more powerful 8-Core CPU and an 8-Core GPU featuring a 16-core Neural Engine, which when paired with the ‌MacBook Pro‌’s active cooling system, is up to 2.8x faster than the previous generation, according to Apple, making it up to 3x faster than the best-selling Windows laptop in its class.

Machine Learning is up to 11x faster, and for on-device Machine Learning tasks that use the Neural Engine, the new 13-inch ‌MacBook Pro‌ is now the world's fastest compact pro notebook, says Apple. It also features up to 17 hours of wireless web browsing and up to 20 hours of video playback, which is up to twice the battery life of the previous generation, making it the longest battery life ever on a Mac.

"There has never been a chip like M1, our breakthrough SoC for the Mac. It builds on more than a decade of designing industry-leading chips for iPhone, iPad, and Apple Watch, and ushers in a whole new era for the Mac," said Johny Srouji, Apple's senior vice president of Hardware Technologies. "When it comes to low-power silicon, M1 has the world's fastest CPU core, the world’s fastest integrated graphics in a personal computer, and the amazing machine learning performance of the Apple Neural Engine. With its unique combination of remarkable performance, powerful features, and incredible efficiency, M1 is by far the best chip we’ve ever created."

Other new features in the new 13-inch ‌MacBook Pro‌ include 802.11ax Wi-Fi 6 and studio-quality mics, while Apple’s latest camera ISP in the ‌M1‌ chip enables sharper images and more detail in shadows and highlights on video calls. The new ‌MacBook Pro‌ also includes Apple's Secure Enclave in the ‌M1‌ and Touch ID, and features two Thunderbolt ports with USB 4 support. The laptop weighs 3-pounds and features a Magic Keyboard and a Retina display.

Starting at $1299, the base configuration comes with 8GB of unified memory configurable up to 16GB, and 256GB of solid state storage configurable up to 512GB, 1TB, or 2TB. Starting at $1499, the mid-tier model also comes with 8GB of unified memory configurable up to 16GB, but has 512GB of solid state storage as standard, configurable up to 1TB or 2TB. Pre-orders are now open on Apple's online store, with deliveries scheduled to begin November 17.

Related Forum: MacBook Pro

Popular Stories

iPhone 17 Pro Dark Blue and Orange

iPhone 17 Release Date, Pre-Orders, and What to Expect

Thursday August 28, 2025 4:08 am PDT by
An iPhone 17 announcement is a dead cert for September 2025 – Apple has already sent out invites for an "Awe dropping" event on Tuesday, September 9 at the Apple Park campus in Cupertino, California. The timing follows Apple's trend of introducing new iPhone models annually in the fall. At the event, Apple is expected to unveil its new-generation iPhone 17, an all-new ultra-thin iPhone 17...
iPhone 17 Pro Iridescent Feature 2

iPhone 17 Pro Clear Case Leak Reveals Three Key Changes

Sunday August 31, 2025 1:26 pm PDT by
Apple is expected to unveil the iPhone 17 series on Tuesday, September 9, and last-minute rumors about the devices continue to surface. The latest info comes from a leaker known as Majin Bu, who has shared alleged images of Apple's Clear Case for the iPhone 17 Pro and Pro Max, or at least replicas. Image Credit: @MajinBuOfficial The images show three alleged changes compared to Apple's iP...
xiaomi apple ad india

Apple and Samsung Push Back Against Xiaomi's Bold India Ads

Friday August 29, 2025 4:54 am PDT by
Apple and Samsung have reportedly issued cease-and-desist notices to Xiaomi in India for an ad campaign that directly compares the rivals' devices to Xiaomi's products. The two companies have threatened the Chinese vendor with legal action, calling the ads "disparaging." Ads have appeared in local print media and on social media that take pot shots at the competitors' premium offerings. One...
iphone 16 pro ghost hand

iPhone 17 Pro: 5 Reasons Not to Upgrade This Year

Monday September 1, 2025 4:35 am PDT by
Apple will launch its new iPhone 17 series this month, and the iPhone 17 Pro models are expected to get a new design for the rear casing and the camera area. But more significant changes to the lineup are not expected until next year, when the iPhone 18 models arrive. If you're thinking of trading in your iPhone for this year's latest, consider the following features rumored to be coming to...
iOS 18 on iPhone Arrow Down

Apple Preparing iOS 18.7 for iPhones as iOS 26 Release Date Nears

Sunday August 31, 2025 4:35 pm PDT by
Apple is preparing to release iOS 18.7 for compatible iPhone models, according to evidence of the update in the MacRumors visitor logs. We expect iOS 18.7 to be released in September, alongside iOS 26. The update will likely include fixes for security vulnerabilities, but little else. iOS 18.7 will be one of the final updates ever released for the iPhone XS, iPhone XS Max, and iPhone XR,...

Top Rated Comments

macnchiefs Avatar
63 months ago
Did they include the wall charger? Or do we have enough of those laying around too?
Score: 26 Votes (Like | Disagree)
CheesePuff Avatar
63 months ago

up to 16 GB? WTF? Even iPhones have merely more than that...
you're confusing RAM with storage...
Score: 26 Votes (Like | Disagree)
Perry Barhydt Avatar
63 months ago
10 hours more battery life that’s insane
Score: 19 Votes (Like | Disagree)
Eorlas Avatar
63 months ago

So, better cooling, battery life and two thunderbolt ports?
this is the first time im gonna say it, and i'll say it strong: this is not a pro device. they took the exact same chip showed off for a macbook air and a mac mini, slapped pro on it and then somehow claimed this sucker is going to perform way better, and called it "pro"

not even like an M2 or M1X, it's the same processor. no mention of it being higher clock speed, higher ram, better gpu, etc in the base config at this higher price.
Score: 18 Votes (Like | Disagree)
V-l-a-d-i-m-i-r Avatar
63 months ago
Am I alone feeling more than disappointed about no body redesign? :(
And, they are comparing performance to Windows laptops, which again brings forth my favorite topic: is some sort of official 'Boot Camp' support for M1 Macs expected? No word on this so far.
Score: 17 Votes (Like | Disagree)
hailey bee Avatar
63 months ago
I will wait for 14" MBP, with smaller bezels, and let first adopters test out this 13" iteration.
Score: 16 Votes (Like | Disagree)