Report: iPhone 13 to Launch Third Week of September, Pro Models to Feature 1TB Storage Option

Apple is set to launch the iPhone 13 in the third week of September and a 1TB internal storage option will be available for the high-end Pro models, Wedbush analyst Daniel Ives said today in an investors note seen by MacRumors.

iPhone 13 Dummy Thumbnail 2
From the note:

Our recent Asia supply chain checks for 2H put iPhone builds between 130M-150M. The iPhone 13 appears to represent 35%-45% of iPhone builds in Q3, this positive outlook gives us enhanced confidence that 2021's launch timing will be "normal". From a timing perspective, we believe the current iPhone 13 launch is slated for the third week in September.

Last week, Taiwanese research firm TrendForce said it believes Apple will launch the ‌iPhone‌ 13 in September. While the ‌iPhone‌ 12 series was announced in October last year, likely due to pandemic-related delays, Apple is expected to return to a September release for the ‌iPhone‌ 13 series, and the third week of the month is one possibility that Ives has stuck to consistently. Based on past events, Tuesday, September 7, September 14, and September 21 are all possible event/announcement dates, with launch usually occurring the following Friday.

Since at least March, Ives has likewise asserted that the ‌iPhone‌ 13 series will include 1TB storage options, and his latest report is essentially him doubling down on that claim. A 1TB capacity would be double the current highest 512GB offering for the ‌iPhone‌ 12, and if camera upgrades take up the feature spotlight this year, as they are expected to for the Pro models, then offering more onboard storage would be a logical stepwise addition.

Apple has several ‌iPhone‌ 13 Pro improvements ready that will be aimed at professional videographers and pro users, according to Bloomberg's Mark Gurman. The upcoming iPhones will feature a video version of the ‌iPhone‌'s Portrait mode, which will allow people to capture videos that focus on a person, blurring out the background. Internally, Apple is calling this "Cinematic Video."

Apple also plans to add an option to record in a higher-quality ProRes video format. ProRes videos are designed for professional video editors and will result in large file sizes with HD and 4K resolution options. With the ‌iPhone‌ 12 Pro, Apple added ProRAW, and ProRes is the video equivalent. It's expected to be a feature limited to the ‌iPhone‌ 13 Pro models.

Hardware-wise, the ‌iPhone‌ 13 Pro models are expected to include an improved Ultra Wide lens, with Apple upgrading from a 5-element lens to a 6-element lens, along with autofocus, which would be an upgrade over the fixed focal length Ultra Wide camera in the ‌iPhone‌ 12 models.

In his latest note, Ives also reaffirms Wedbush's reporting that all models of the ‌‌iPhone‌ 13‌, ranging from the lowest-end ‌‌iPhone‌ 13‌ mini to the ‌‌iPhone‌ 13‌ Pro Max, will feature LiDAR sensors, allowing for more realistic AR experiences and improved autofocus in low-light scenes.

For all the details on what to expect in the ‌iPhone‌ 13 series, check out our comprehensive guide.

Tag: Wedbush
Related Forum: iPhone

Popular Stories

iPhone 17 Pro Dark Blue and Orange

iPhone 17 Release Date, Pre-Orders, and What to Expect

Thursday August 28, 2025 4:08 am PDT by
An iPhone 17 announcement is a dead cert for September 2025 – Apple has already sent out invites for an "Awe dropping" event on Tuesday, September 9 at the Apple Park campus in Cupertino, California. The timing follows Apple's trend of introducing new iPhone models annually in the fall. At the event, Apple is expected to unveil its new-generation iPhone 17, an all-new ultra-thin iPhone 17...
iPhone 17 Pro Iridescent Feature 2

iPhone 17 Pro Clear Case Leak Reveals Three Key Changes

Sunday August 31, 2025 1:26 pm PDT by
Apple is expected to unveil the iPhone 17 series on Tuesday, September 9, and last-minute rumors about the devices continue to surface. The latest info comes from a leaker known as Majin Bu, who has shared alleged images of Apple's Clear Case for the iPhone 17 Pro and Pro Max, or at least replicas. Image Credit: @MajinBuOfficial The images show three alleged changes compared to Apple's iP...
xiaomi apple ad india

Apple and Samsung Push Back Against Xiaomi's Bold India Ads

Friday August 29, 2025 4:54 am PDT by
Apple and Samsung have reportedly issued cease-and-desist notices to Xiaomi in India for an ad campaign that directly compares the rivals' devices to Xiaomi's products. The two companies have threatened the Chinese vendor with legal action, calling the ads "disparaging." Ads have appeared in local print media and on social media that take pot shots at the competitors' premium offerings. One...
iphone 16 pro ghost hand

iPhone 17 Pro: 5 Reasons Not to Upgrade This Year

Monday September 1, 2025 4:35 am PDT by
Apple will launch its new iPhone 17 series this month, and the iPhone 17 Pro models are expected to get a new design for the rear casing and the camera area. But more significant changes to the lineup are not expected until next year, when the iPhone 18 models arrive. If you're thinking of trading in your iPhone for this year's latest, consider the following features rumored to be coming to...
iOS 18 on iPhone Arrow Down

Apple Preparing iOS 18.7 for iPhones as iOS 26 Release Date Nears

Sunday August 31, 2025 4:35 pm PDT by
Apple is preparing to release iOS 18.7 for compatible iPhone models, according to evidence of the update in the MacRumors visitor logs. We expect iOS 18.7 to be released in September, alongside iOS 26. The update will likely include fixes for security vulnerabilities, but little else. iOS 18.7 will be one of the final updates ever released for the iPhone XS, iPhone XS Max, and iPhone XR,...

Top Rated Comments

Freida Avatar
53 months ago
No it won't. Your phone will work the same with or without 120Hz. Nothing will actually change

Its all in your head, after one week you will forget about and will look forward to this 'magical' iPhone 14 upgrade that will "again" change your life :)

Hahahhahahahaha


September needs to hurry up, all I care about is the 120hz it will be a game changer for the phone
Score: 29 Votes (Like | Disagree)
swingerofbirch Avatar
53 months ago
A 1 TB USB 2.0 phone. :)
Score: 20 Votes (Like | Disagree)
George Dawes Avatar
53 months ago
8 plus to a 13 pro max here I come !

like going from a skoda to a Lamborghini
Score: 17 Votes (Like | Disagree)
Kylo83 Avatar
53 months ago
September needs to hurry up, all I care about is the 120hz it will be a game changer for the phone
Score: 15 Votes (Like | Disagree)
ouimetnick Avatar
53 months ago
1TB… $1899? It’s going to be expensive as heck.
Score: 14 Votes (Like | Disagree)
HeavenDynamic Avatar
53 months ago
Mark my words:

Keynote : September 14
Pre-orders : September 17
Launch : September 24

Pandemic asides, iPhone launches are the most predictable thing in the world.
Score: 11 Votes (Like | Disagree)