Apple today unveiled the second-generation Apple Watch SE, featuring the S8 chip, Crash Detection, and new color options at a lower $249 price point.
The second-generation Apple Watch SE offers the core Apple Watch experience at a more affordable price. The Apple Watch SE is now 20 percent faster thanks to the S8 chip, the same chip from the Apple Watch Series 8 and Apple Watch Ultra. The S8 chip allows the Apple Watch SE to deliver Crash Detection, international roaming, and Low Power Mode.
The back case has been redesigned with a new, color-matched nylon composite material to reduce its weight. The second-generation Apple Watch SE is available in a refreshed series of color options, including Midnight, Starlight, and Silver.
The second-generation Apple Watch SE starts at $249 for the GPS model and $299 for the cellular model. Orders open today and it will become available on September 16.
The second-generation Apple Watch SE follows the now-discontinued first-generation model released in September 2020, which started at $279.
Thursday August 28, 2025 4:08 am PDT by Tim Hardwick
An iPhone 17 announcement is a dead cert for September 2025 – Apple has already sent out invites for an "Awe dropping" event on Tuesday, September 9 at the Apple Park campus in Cupertino, California. The timing follows Apple's trend of introducing new iPhone models annually in the fall.
At the event, Apple is expected to unveil its new-generation iPhone 17, an all-new ultra-thin iPhone 17...
Friday August 29, 2025 4:54 am PDT by Tim Hardwick
Apple and Samsung have reportedly issued cease-and-desist notices to Xiaomi in India for an ad campaign that directly compares the rivals' devices to Xiaomi's products. The two companies have threatened the Chinese vendor with legal action, calling the ads "disparaging."
Ads have appeared in local print media and on social media that take pot shots at the competitors' premium offerings. One...
Apple is expected to unveil the iPhone 17 series on Tuesday, September 9, and last-minute rumors about the devices continue to surface.
The latest info comes from a leaker known as Majin Bu, who has shared alleged images of Apple's Clear Case for the iPhone 17 Pro and Pro Max, or at least replicas.
Image Credit: @MajinBuOfficial
The images show three alleged changes compared to Apple's iP...
Following the announcement of Apple's upcoming "Awe dropping" event, on this week's episode of The MacRumors Show we talk through all of the new accessories rumored to debut alongside the iPhone 17 lineup.
Subscribe to The MacRumors Show YouTube channel for more videos
We take a closer look at Apple's invite for "Awe dropping;" the design could hint at the iPhone 17's new thermal system with ...
Apple is preparing to release iOS 18.7 for compatible iPhone models, according to evidence of the update in the MacRumors visitor logs.
We expect iOS 18.7 to be released in September, alongside iOS 26. The update will likely include fixes for security vulnerabilities, but little else.
iOS 18.7 will be one of the final updates ever released for the iPhone XS, iPhone XS Max, and iPhone XR,...
I want to buy my wife an Apple Watch today, and I'm trying to figure out the differences between the Series 8 and the new SE. This is what I put together, but what am I missing?
-SE has no Always On Display -SE has a smaller display? -SE has no temperature sensor, but has most of the health features found in other Apple Watches -SE has no fast charging?
Biggest design overhaul since iOS 7 with Liquid Glass, plus new Apple Intelligence features and improvements to Messages, Phone, Safari, Shortcuts, and more. Developer beta available now ahead of public beta in July.
