For World AIDS Day today, Apple highlighted its long-standing partnership with (RED), which has raised more than a quarter of a billion dollars since 2006, and is offering seven new downloadable (RED) Apple Watch faces.
Since 2006, Apple-supported grants have helped to provide support for over 11 million people and distribute over 197 million HIV tests. They have also helped over five million HIV-positive mothers prevent passing the virus on to their children.
A portion of the proceeds from every (PRODUCT)RED purchase goes to the Global Fund to combat AIDS and COVID-19. Eligible devices now include iPhone 14, iPhone 14 Plus, iPhone SE, and Apple Watch Series 8, while accessories such as the Silicone Case with MagSafe for iPhone 14 and iPhone 14 Plus are also available in (PRODUCT)RED.
Following last year's World AIDS Day custom watch faces, this year, seven new downloadable Apple Watch faces allow users to show their support for (RED).
The watch faces complement the PRODUCT(RED) Sport Loop, Sport Band, and Braided Solo Loop bands, according to Apple. Visit apple.com/product-red to download the new faces and see the PRODUCT(RED) items available to buy from the Apple Store.
To raise visibility for World AIDS Day and the ongoing effort to eradicate HIV and AIDS, hundreds of Apple Store retail locations are marking the day with new window and product displays. The company is also spotlighting ways for customers to learn about AIDS in the App Store, Apple Books, Apple Music, and Apple TV app.
Thursday August 28, 2025 4:08 am PDT by Tim Hardwick
An iPhone 17 announcement is a dead cert for September 2025 – Apple has already sent out invites for an "Awe dropping" event on Tuesday, September 9 at the Apple Park campus in Cupertino, California. The timing follows Apple's trend of introducing new iPhone models annually in the fall.
At the event, Apple is expected to unveil its new-generation iPhone 17, an all-new ultra-thin iPhone 17...
Friday August 29, 2025 4:54 am PDT by Tim Hardwick
Apple and Samsung have reportedly issued cease-and-desist notices to Xiaomi in India for an ad campaign that directly compares the rivals' devices to Xiaomi's products. The two companies have threatened the Chinese vendor with legal action, calling the ads "disparaging."
Ads have appeared in local print media and on social media that take pot shots at the competitors' premium offerings. One...
Apple is expected to unveil the iPhone 17 series on Tuesday, September 9, and last-minute rumors about the devices continue to surface.
The latest info comes from a leaker known as Majin Bu, who has shared alleged images of Apple's Clear Case for the iPhone 17 Pro and Pro Max, or at least replicas.
Image Credit: @MajinBuOfficial
The images show three alleged changes compared to Apple's iP...
Following the announcement of Apple's upcoming "Awe dropping" event, on this week's episode of The MacRumors Show we talk through all of the new accessories rumored to debut alongside the iPhone 17 lineup.
Subscribe to The MacRumors Show YouTube channel for more videos
We take a closer look at Apple's invite for "Awe dropping;" the design could hint at the iPhone 17's new thermal system with ...
I went with the PRODUCT (RED) (WHY AM I SHOUTING THOUGH?!) iPhone 13 mini just because I liked the colour better than the other (IMHO weird, ‘off’-for-the sake-of-being-different) options, but the portion of proceeds going to such a good cause is certainly a bonus. And the particular tone of red on the 13 mini is beautiful I think, both the back and edges really ‘pop’.
Aren’t more many people impacting by heart disease than AIDS now? I thought AIDS was largely under control
I suspect it's more the stigma surrounding AIDs, rather than the absolute number of people suffering from them. We have come a long way from people physically recoiling from simply being near HIV-positive as though they were lepers, but more can definitely still be done in terms of education and acceptance in this regard, IMO.
Biggest design overhaul since iOS 7 with Liquid Glass, plus new Apple Intelligence features and improvements to Messages, Phone, Safari, Shortcuts, and more. Developer beta available now ahead of public beta in July.
