Amazon this week introduced one of the first discounts on Apple's brand new 15-inch M3 MacBook Air. Only one model is on sale: the 256GB 15-inch M3 MacBook Air in Starlight is available for $1,234.00, down from $1,299.00.
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At $65 off, this is a new all-time low price on the 15-inch M3 MacBook Air. Best Buy has a larger selection of deals with essentially every 13-inch and 15-inch M3 MacBook Air on sale at $50 off, but the catch is you'll need a My Best Buy Plus/Total membership to see the deals.
Additionally, we're tracking fresh discounts on the previous generation 13-inch M2 MacBook Air at Best Buy. You can get the 256GB model for $899.00 in all colors and the 512GB model for $1,099.00 in all colors. Both of these are $100 markdowns and all-time low prices.
Apple's iPhone 17 Pro and iPhone 17 Pro Max models will feature a number of significant display, thermal, and battery improvements, according to new late-stage rumors.
According to the Weibo leaker known as "Instant Digital," the iPhone 17 Pro models will feature displays with higher brightness, making it more suitable for use in direct sunlight for prolonged periods. The iPhone 16 Pro and...
Apple is expected to unveil the iPhone 17 series on Tuesday, September 9, and last-minute rumors about the devices continue to surface.
The latest info comes from a leaker known as Majin Bu, who has shared alleged images of Apple's Clear Case for the iPhone 17 Pro and Pro Max, or at least replicas.
Image Credit: @MajinBuOfficial
The images show three alleged changes compared to Apple's iP...
Monday September 1, 2025 4:35 am PDT by Tim Hardwick
Apple will launch its new iPhone 17 series this month, and the iPhone 17 Pro models are expected to get a new design for the rear casing and the camera area. But more significant changes to the lineup are not expected until next year, when the iPhone 18 models arrive.
If you're thinking of trading in your iPhone for this year's latest, consider the following features rumored to be coming to...
Tuesday September 2, 2025 1:50 pm PDT by Joe Rossignol
Just one week before Apple is expected to unveil the iPhone 17 series, an analyst has shared new price estimates for the devices.
Here are J.P. Morgan analyst Samik Chatterjee's price estimates for the iPhone 17 series in the United States, according to 9to5Mac:
Model
Starting Price
Model
Starting Price
Change
iPhone 16
$799
iPhone 17
...
Thursday August 28, 2025 4:08 am PDT by Tim Hardwick
An iPhone 17 announcement is a dead cert for September 2025 – Apple has already sent out invites for an "Awe dropping" event on Tuesday, September 9 at the Apple Park campus in Cupertino, California. The timing follows Apple's trend of introducing new iPhone models annually in the fall.
At the event, Apple is expected to unveil its new-generation iPhone 17, an all-new ultra-thin iPhone 17...
Apple is preparing to release iOS 18.7 for compatible iPhone models, according to evidence of the update in the MacRumors visitor logs.
We expect iOS 18.7 to be released in September, alongside iOS 26. The update will likely include fixes for security vulnerabilities, but little else.
iOS 18.7 will be one of the final updates ever released for the iPhone XS, iPhone XS Max, and iPhone XR,...
A new survey has found that nearly seven in ten iPhone owners in the United States plan to upgrade to an iPhone 17 model, signaling strong demand ahead of Apple's expected unveiling of the devices at its September 9 keynote.
Smartphone price comparison platform SellCell surveyed over 2,000 U.S.-based iPhone users in August to assess upgrade interest and brand loyalty before Apple's event....
I will gladly test out any M3 Air system, even with the stock 8 GB of RAM, for anyone. You will likely have to buy a second one for yourself, but the joys of knowing what to expect might be too important for you to pass up. ;)
You can tell by sales everywhere… across the west that things are just not selling. I mean i think its a positive environmentally… i think we need to have a sit down and think about how our economies can develop in the near future… the constant cycle of increased sales can not go on forever as things are.
Very few companies seem to be addressing the situation… it’s the definition of stupid, doing the same things over and over and expecting a different result. They need a new sustainable economic model.
Ive been looking around a few apple stores recently and they were very very quiet, everywhere seems quiet. People are just not buying.
This is Amazon doing a very small discount. Amazon and Bestbuy do most of their sales on “discounted” products because that is what people expect from them. People are much less likely to buy something at list price from either vendor. This is a token discount to bring the price below list. This doesn’t really say anything about how the overall product is selling.
A lot of folks are saying buy the M2 while the price is low... and that's not a bad strategy, but this person put out there why the M3 might deserve a second look.
bottom line is there are enough features out there that are different that over the life of the machine might justify the price difference.
Biggest design overhaul since iOS 7 with Liquid Glass, plus new Apple Intelligence features and improvements to Messages, Phone, Safari, Shortcuts, and more. Developer beta available now ahead of public beta in July.