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Starting with the 42mm GPS Apple Watch Series 10 in Rose Gold Aluminum, you can get this model for $369.00 in S/M, down from $399.00. Additionally, the 46mm GPS model in Jet Black Aluminum is available for $399.00 in M/L, down from $429.00.
We've seen a few $10 discounts on the Apple Watch Series 10, some of which are still available on Amazon today, but this is the first time we're tracking a bigger markdown on the brand new wearable. No other major online retailer has a discount on the Series 10 this week, and Amazon provides an estimated delivery between September 27 and 30.
Apple Watch Ultra 2
Secondly, Amazon has further discounted the Apple Watch Ultra 2 in Black this week. You can get a few models of the Black Titanium watch for $734.89, down from $799.00. This beats the sale price we tracked over the weekend by about $15, and marks a new all-time low price for the Black Apple Watch Ultra 2.
Apple's iPhone 17 Pro and iPhone 17 Pro Max models will feature a number of significant display, thermal, and battery improvements, according to new late-stage rumors.
According to the Weibo leaker known as "Instant Digital," the iPhone 17 Pro models will feature displays with higher brightness, making it more suitable for use in direct sunlight for prolonged periods. The iPhone 16 Pro and...
Tuesday September 2, 2025 1:50 pm PDT by Joe Rossignol
Just one week before Apple is expected to unveil the iPhone 17 series, an analyst has shared new price estimates for the devices.
Here are J.P. Morgan analyst Samik Chatterjee's price estimates for the iPhone 17 series in the United States, according to 9to5Mac:
Model
Starting Price
Model
Starting Price
Change
iPhone 16
$799
iPhone 17
...
Apple is expected to unveil the iPhone 17 series on Tuesday, September 9, and last-minute rumors about the devices continue to surface.
The latest info comes from a leaker known as Majin Bu, who has shared alleged images of Apple's Clear Case for the iPhone 17 Pro and Pro Max, or at least replicas.
Image Credit: @MajinBuOfficial
The images show three alleged changes compared to Apple's iP...
Monday September 1, 2025 4:35 am PDT by Tim Hardwick
Apple will launch its new iPhone 17 series this month, and the iPhone 17 Pro models are expected to get a new design for the rear casing and the camera area. But more significant changes to the lineup are not expected until next year, when the iPhone 18 models arrive.
If you're thinking of trading in your iPhone for this year's latest, consider the following features rumored to be coming to...
Thursday August 28, 2025 4:08 am PDT by Tim Hardwick
An iPhone 17 announcement is a dead cert for September 2025 – Apple has already sent out invites for an "Awe dropping" event on Tuesday, September 9 at the Apple Park campus in Cupertino, California. The timing follows Apple's trend of introducing new iPhone models annually in the fall.
At the event, Apple is expected to unveil its new-generation iPhone 17, an all-new ultra-thin iPhone 17...
Thursday September 4, 2025 7:38 am PDT by Tim Hardwick
We're only days away from Apple's "Awe dropping" fall event scheduled to take place on Tuesday, September 9 – and along with the new iPhone 17 series, we're going to get a new version of the Apple Watch Ultra for the first time since 2023.
By the time the Ultra 3 is unveiled, it will have been two years since the previous model arrived. The intervening period has left plenty of room for...
If you have a Chase card that gives Ultimate Rewards, their Apple Store is currently offering 15% off Apple Watch Series 10. You can pay all in points, all in cash, or a combination.
I really wanted to get an Ultra 3 this year, but will probably stick it out with my 7 for another year. $64 isn't all that enticing to me.
I wanted a Black Ultra 3 myself, but since the Ultra didn't get updated I went for last year's model. Amazon was running $110 off, Verizon was going to give me $180 for my Nike 7 as a trade but then charge me a $35 activation fee, on a watch at full price. I sold my Nike 7 on ebay and netted $131.
So the ultra 2 was originally $799, and a black ultra 2 also would have been $799.
I saved $110 plus tax, $120.73, I saved the activation fee, $35, and I received $131.63 from selling my Nike 7. About $288 in savings. I've had the Ultra 2 almost a week now and I LOVE it.
The total from Amazon was $762.93, tax and a screen protector. No activation fee, I'm all in at $631.30. If I really want black, I can always put a bumper/case on it but I'm actually liking the natural titanium, it works really well with the blue ocean band.
Biggest design overhaul since iOS 7 with Liquid Glass, plus new Apple Intelligence features and improvements to Messages, Phone, Safari, Shortcuts, and more. Developer beta available now ahead of public beta in July.
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