Apple Faces Potential App Store Antitrust Probe in China

Apple could be facing a potential Chinese antitrust investigation into its App Store policies and developer fees, reports Bloomberg.

App Store Blue Banner Chinese Flag Feature
China's State Administration for Market Regulation (SAMR) is said to have been critically examining Apple's practices and holding discussions with the company since last year, specifically about its 30% commission on in-app purchases and restrictions on external payment services, according to the outlet's sources.

Chinese regulators are said to be particularly focused on whether Apple's fees for local developers are unreasonably high. They're also examining if the company's prohibition of third-party app stores and payment methods stifles competition and negatively impacts Chinese consumers. "If Apple resists making changes, the government may launch a formal investigation," Bloomberg's sources said.

The conversations are said to stem from long-running disputes between Apple and developers such as Tencent and ByteDance. A report in August said Apple had been putting pressure on them to make significant changes to two of China's most popular apps in order to remove loopholes that circumvent Apple's typical 30% commission.

The regulatory scrutiny comes at a time of escalating tensions between the United States and China. Just this week, SAMR announced a formal investigation into Google's practices moments after new US tariffs on Chinese goods took effect.

Apple's position in China is particularly delicate. The country serves as the primary manufacturing base for iPhones and is Apple's largest market outside the United States. It's also having to compete with increasingly confident local rivals like Huawei, with Apple reporting an 11% decline in revenue from China over the holiday quarter.

Apple is no stranger to regulatory scrutiny and has already had to implement a series of changes to avoid fines and other penalties elsewhere, including revamping its store practices in the European Union to comply with the Digital Markets Act.

Note: Due to the political or social nature of the discussion regarding this topic, the discussion thread is located in our Political News forum. All forum members and site visitors are welcome to read and follow the thread, but posting is limited to forum members with at least 100 posts.

Popular Stories

iPhone 17 Pro Dark Blue and Orange

iPhone 17 Release Date, Pre-Orders, and What to Expect

Thursday August 28, 2025 4:08 am PDT by
An iPhone 17 announcement is a dead cert for September 2025 – Apple has already sent out invites for an "Awe dropping" event on Tuesday, September 9 at the Apple Park campus in Cupertino, California. The timing follows Apple's trend of introducing new iPhone models annually in the fall. At the event, Apple is expected to unveil its new-generation iPhone 17, an all-new ultra-thin iPhone 17...
iPhone 17 Pro Iridescent Feature 2

iPhone 17 Pro Clear Case Leak Reveals Three Key Changes

Sunday August 31, 2025 1:26 pm PDT by
Apple is expected to unveil the iPhone 17 series on Tuesday, September 9, and last-minute rumors about the devices continue to surface. The latest info comes from a leaker known as Majin Bu, who has shared alleged images of Apple's Clear Case for the iPhone 17 Pro and Pro Max, or at least replicas. Image Credit: @MajinBuOfficial The images show three alleged changes compared to Apple's iP...
xiaomi apple ad india

Apple and Samsung Push Back Against Xiaomi's Bold India Ads

Friday August 29, 2025 4:54 am PDT by
Apple and Samsung have reportedly issued cease-and-desist notices to Xiaomi in India for an ad campaign that directly compares the rivals' devices to Xiaomi's products. The two companies have threatened the Chinese vendor with legal action, calling the ads "disparaging." Ads have appeared in local print media and on social media that take pot shots at the competitors' premium offerings. One...
iphone 16 pro ghost hand

iPhone 17 Pro: 5 Reasons Not to Upgrade This Year

Monday September 1, 2025 4:35 am PDT by
Apple will launch its new iPhone 17 series this month, and the iPhone 17 Pro models are expected to get a new design for the rear casing and the camera area. But more significant changes to the lineup are not expected until next year, when the iPhone 18 models arrive. If you're thinking of trading in your iPhone for this year's latest, consider the following features rumored to be coming to...
iOS 18 on iPhone Arrow Down

Apple Preparing iOS 18.7 for iPhones as iOS 26 Release Date Nears

Sunday August 31, 2025 4:35 pm PDT by
Apple is preparing to release iOS 18.7 for compatible iPhone models, according to evidence of the update in the MacRumors visitor logs. We expect iOS 18.7 to be released in September, alongside iOS 26. The update will likely include fixes for security vulnerabilities, but little else. iOS 18.7 will be one of the final updates ever released for the iPhone XS, iPhone XS Max, and iPhone XR,...

Top Rated Comments

surferfb Avatar
8 months ago

If you read the article, it says the investigation has been going on for a while now, I don’t think it’s that.
I'm sure it was completely a coincidence that it was announced the same day an investigation of Google was announced and immediately following the introduction of tariffs against the country. China couldn't possibly have seen those coming, or be mad about the TikTok ban. It's completely above board and they're looking out for Chinese consumers being subject to high prices.

Since the App Store is one of many stores in China. Let's look at some of the major stores in China:

Tencent MyApp (应用宝) – 30% for IAP; negotiable for high-volume developers.

Huawei AppGallery – 30% for IAP, 15% for subscriptions after one year.

Xiaomi App Store – 30% for IAP.

Oppo App Market – 30% for IAP.

Vivo App Store – 30% for IAP.

Baidu Mobile Assistant – Typically 30% but may vary based on agreements.

360 Mobile Assistant – Similar 30% model but flexible for some developers.


That's odd, looks like Apple's rates are completely in line with other stores in China. Wonder why they're being singled out for investigation then?

Let's be clear - this is retaliation, which is obviously within China's rights to do (and not a bad place to do it, to be honest).
Score: 14 Votes (Like | Disagree)
Digital Dude Avatar
8 months ago
Apple’s entire business model is based on ‘unreasonably high’ prices. ?‍♂️
Score: 11 Votes (Like | Disagree)
ginkobiloba Avatar
8 months ago
This is mostly a strike-back at Trump’s tarrifs. China also opened an investigation into Google the same day
Score: 9 Votes (Like | Disagree)
pugxiwawa Avatar
8 months ago

For absolutely no good reason beyond Cheeto Ego
Well the US just got much stronger border protections from Mexico and Canada, for absolutely nothing. So I would say it's a good reason and easy win.
Score: 8 Votes (Like | Disagree)
sw1tcher Avatar
8 months ago

Typical method of an authoritarian country.
TIL that the U.S. is an authoritarian country

https://www.macrumors.com/guide/apple-vs-doj/
Score: 7 Votes (Like | Disagree)
Unregistered 4U Avatar
8 months ago

Typical method of an authoritarian country.
Just copying the model set by another authoritarian region. :)
Score: 5 Votes (Like | Disagree)