Apple Continues Removing iOS 18 Siri Personal Context References After Delay

After announcing that some Apple Intelligence Siri features promised for iOS 18 will be delayed, Apple has tweaked the wording on its ‌iOS 18‌, iPadOS 18, and macOS Sequoia webpages to remove mentions of the Siri capabilities that are being pushed back.

siri personal awareness change mac 1
There is a section called "The start of a new era for ‌Siri‌," that previously suggested ‌Siri‌ was more capable and helpful than ever thanks to personal context, a feature that is not yet available.

Now the wording has been updated to point out more expansive product knowledge instead, as this is a feature that Apple rolled out with iOS 18.2.

  • Before: With richer language understanding and awareness of your personal context, ‌Siri‌ is more capable and helpful than ever.
  • After: With richer language understanding and expansive product knowledge about your devices, ‌Siri‌ is more helpful than ever.

Apple has been highlighting unavailable ‌Siri‌ features since last June, both on its website and in ads, but with the ‌Siri‌ delay, Apple is cleaning up its wording to avoid misleading customers. Apple Intelligence features were a main selling point of the iPhone 16, but none of them were available when the ‌iPhone 16‌ models launched. Some capabilities came in iOS 18.1, iOS 18.2, and iOS 18.3, but not the ‌Siri‌ features that Apple has been demonstrating.

Apple tied the new ‌Siri‌ features to the ‌iPhone 16‌ models, leading to disappointment when it became clear the updated ‌Siri‌ will not be available in the near future. Earlier this week, Apple removed an iPhone 16 ad showing off a "more personal ‌Siri‌," so it is no surprise that the website wording is being updated as well.

Last week, Apple said that the more personalized ‌Siri‌ that is able to do more in and across apps is "taking us longer than we thought to deliver," with the capabilities set to start rolling out "in the coming year."

Apple planned to release ‌Siri‌ features that include personalized context, onscreen awareness, and deeper app integration with iOS 18.4, but when the first couple of iOS 18.4 betas came out with no new ‌Siri‌ functionality, it became clear that ‌Siri‌ was not ready. There was some speculation that Apple could bring the abilities to iOS 18.5, but it's now sounding like the smarter, more capable ‌Siri‌ that's been promised won't be introduced until iOS 19.

Popular Stories

iPhone 17 Pro 3 4ths Perspective Aluminum Camera Module 1

New iPhone 17 Pro Details: Brighter Display, Best Battery Life, and More

Wednesday September 3, 2025 5:33 am PDT by
Apple's iPhone 17 Pro and iPhone 17 Pro Max models will feature a number of significant display, thermal, and battery improvements, according to new late-stage rumors. According to the Weibo leaker known as "Instant Digital," the iPhone 17 Pro models will feature displays with higher brightness, making it more suitable for use in direct sunlight for prolonged periods. The iPhone 16 Pro and...
iPhone 17 Pro Iridescent Feature 2

iPhone 17 and iPhone 17 Pro Prices Estimated Ahead of Apple Event Next Week

Tuesday September 2, 2025 1:50 pm PDT by
Just one week before Apple is expected to unveil the iPhone 17 series, an analyst has shared new price estimates for the devices. Here are J.P. Morgan analyst Samik Chatterjee's price estimates for the iPhone 17 series in the United States, according to 9to5Mac: Model Starting Price Model Starting Price Change iPhone 16 $799 iPhone 17 ...
iPhone 17 Pro Iridescent Feature 2

iPhone 17 Pro Clear Case Leak Reveals Three Key Changes

Sunday August 31, 2025 1:26 pm PDT by
Apple is expected to unveil the iPhone 17 series on Tuesday, September 9, and last-minute rumors about the devices continue to surface. The latest info comes from a leaker known as Majin Bu, who has shared alleged images of Apple's Clear Case for the iPhone 17 Pro and Pro Max, or at least replicas. Image Credit: @MajinBuOfficial The images show three alleged changes compared to Apple's iP...
iphone 16 pro ghost hand

iPhone 17 Pro: 5 Reasons Not to Upgrade This Year

Monday September 1, 2025 4:35 am PDT by
Apple will launch its new iPhone 17 series this month, and the iPhone 17 Pro models are expected to get a new design for the rear casing and the camera area. But more significant changes to the lineup are not expected until next year, when the iPhone 18 models arrive. If you're thinking of trading in your iPhone for this year's latest, consider the following features rumored to be coming to...
iPhone 17 Pro Dark Blue and Orange

iPhone 17 Release Date, Pre-Orders, and What to Expect

Thursday August 28, 2025 4:08 am PDT by
An iPhone 17 announcement is a dead cert for September 2025 – Apple has already sent out invites for an "Awe dropping" event on Tuesday, September 9 at the Apple Park campus in Cupertino, California. The timing follows Apple's trend of introducing new iPhone models annually in the fall. At the event, Apple is expected to unveil its new-generation iPhone 17, an all-new ultra-thin iPhone 17...
Apple Watch Ultra 2 Complications

Apple Watch Ultra 3 Coming Next Week: Eight Reasons to Upgrade

Thursday September 4, 2025 7:38 am PDT by
We're only days away from Apple's "Awe dropping" fall event scheduled to take place on Tuesday, September 9 – and along with the new iPhone 17 series, we're going to get a new version of the Apple Watch Ultra for the first time since 2023. By the time the Ultra 3 is unveiled, it will have been two years since the previous model arrived. The intervening period has left plenty of room for...

Top Rated Comments

TechWhisperer Avatar
25 weeks ago
what an embarrassment.
Score: 43 Votes (Like | Disagree)
JuicyGoomba Avatar
25 weeks ago
If Jobs were around he would have fired multiple departments for careless nonsense likethis.

Modern Apple are in on the joke.
Score: 26 Votes (Like | Disagree)
Minato1990 Avatar
25 weeks ago
Lmao Apple just scamming and scamming us.
This is worse than Apple Maps at this point
Tim Cook this is your legacy.
Score: 24 Votes (Like | Disagree)
JonathanParker Avatar
25 weeks ago
With the removal of the ads and now the changing of the marketing material on their website, they seem to know that they have misled and (inadvertently?) tricked users into thinking the new Siri features were coming soon or already available.
Score: 21 Votes (Like | Disagree)
arkitect Avatar
25 weeks ago

delaying a feature to get it right is more important than anything. Especially for Apple.
That used to apply to Apple and I buy into that most times.

This is not the case unfortunately.

It is one thing to keep schtum and stun the world with a fabulous new product… and an altogether different thing to preanounce and then having to backtrack.

This is just bad and looks as if the adults in charge have been asleep at the wheel.
Score: 16 Votes (Like | Disagree)
srbNYC Avatar
25 weeks ago

It seems everyone does nothing but complain about how bad Siri & Apple Intelligence is, and then when Apple delays the release of something I genuinely think they thought they'd have done by now, in order to get it right, most people here are still just bad mouthing them; claiming they're intentionally scamming us, covering their tracks, and working out ways to sidestep this and hope everyone forgets about it. Apple is doing what so many people on here have been asking Apple to do; wait until it's ready before releasing it. But since this site seems to no longer be a "Mac Rumors" site, but a "lets just complain about everything Apple does" site, I guess I can't say I'm surprised. Delaying the release of things is not uncommon for any company to do. It doesn't mean they were intentionally scamming us, or that they're incompetent. It means it's a complicated piece of software, and apple doesn't want to release it before it's ready. And if it's AI features that a lot of people on this site claim they don't even want/use, I don't see what the big deal is.
They just announced too soon, and sold a line of hardware on false promises.
Score: 16 Votes (Like | Disagree)