Apple Watch Ultra 2 Hits Lowest-Ever Price of $649

Amazon has brought back the all-time low price on the Apple Watch Ultra 2, available for $649.99, down from $799.00. We first tracked this deal during Prime Day, but it hasn't reappeared since then.

apple watch ultra 2 new blackNote: MacRumors is an affiliate partner with Amazon. When you click a link and make a purchase, we may receive a small payment, which helps us keep the site running.

Models on sale at this price include the Natural Titanium Case with Orange Ocean Band, Natural Titanium Case with Indigo Alpine Loop, Natural Titanium Case with Blue Alpine Loop, and more.

Best Buy is also discounting the Apple Watch Ultra 2 this week, and it has more options for the Black Titanium models. You can get the Black Titanium Case with Black Ocean Band, Black Titanium Case with Dark Green Alpine Loop, and more on sale for $649.00.

If you're on the hunt for more discounts, be sure to visit our Apple Deals roundup where we recap the best Apple-related bargains of the past week.


Deals Newsletter

Interested in hearing more about the best deals you can find in 2025? Sign up for our Deals Newsletter and we'll keep you updated so you don't miss the biggest deals of the season!

Related Roundup: Apple Deals

Popular Stories

iPhone 17 Pro Iridescent Feature 2

iPhone 17 Pro Clear Case Leak Reveals Three Key Changes

Sunday August 31, 2025 1:26 pm PDT by
Apple is expected to unveil the iPhone 17 series on Tuesday, September 9, and last-minute rumors about the devices continue to surface. The latest info comes from a leaker known as Majin Bu, who has shared alleged images of Apple's Clear Case for the iPhone 17 Pro and Pro Max, or at least replicas. Image Credit: @MajinBuOfficial The images show three alleged changes compared to Apple's iP...
iPhone 17 Pro Dark Blue and Orange

iPhone 17 Release Date, Pre-Orders, and What to Expect

Thursday August 28, 2025 4:08 am PDT by
An iPhone 17 announcement is a dead cert for September 2025 – Apple has already sent out invites for an "Awe dropping" event on Tuesday, September 9 at the Apple Park campus in Cupertino, California. The timing follows Apple's trend of introducing new iPhone models annually in the fall. At the event, Apple is expected to unveil its new-generation iPhone 17, an all-new ultra-thin iPhone 17...
iphone 16 pro ghost hand

iPhone 17 Pro: 5 Reasons Not to Upgrade This Year

Monday September 1, 2025 4:35 am PDT by
Apple will launch its new iPhone 17 series this month, and the iPhone 17 Pro models are expected to get a new design for the rear casing and the camera area. But more significant changes to the lineup are not expected until next year, when the iPhone 18 models arrive. If you're thinking of trading in your iPhone for this year's latest, consider the following features rumored to be coming to...
iPhone 17 Pro 3 4ths Perspective Aluminum Camera Module 1

New iPhone 17 Pro Details: Brighter Display, Best Battery Life, and More

Wednesday September 3, 2025 5:33 am PDT by
Apple's iPhone 17 Pro and iPhone 17 Pro Max models will feature a number of significant display, thermal, and battery improvements, according to new late-stage rumors. According to the Weibo leaker known as "Instant Digital," the iPhone 17 Pro models will feature displays with higher brightness, making it more suitable for use in direct sunlight for prolonged periods. The iPhone 16 Pro and...
iPhone 17 Pro Iridescent Feature 2

iPhone 17 and iPhone 17 Pro Prices Estimated Ahead of Apple Event Next Week

Tuesday September 2, 2025 1:50 pm PDT by
Just one week before Apple is expected to unveil the iPhone 17 series, an analyst has shared new price estimates for the devices. Here are J.P. Morgan analyst Samik Chatterjee's price estimates for the iPhone 17 series in the United States, according to 9to5Mac: Model Starting Price Model Starting Price Change iPhone 16 $799 iPhone 17 ...
xiaomi apple ad india

Apple and Samsung Push Back Against Xiaomi's Bold India Ads

Friday August 29, 2025 4:54 am PDT by
Apple and Samsung have reportedly issued cease-and-desist notices to Xiaomi in India for an ad campaign that directly compares the rivals' devices to Xiaomi's products. The two companies have threatened the Chinese vendor with legal action, calling the ads "disparaging." Ads have appeared in local print media and on social media that take pot shots at the competitors' premium offerings. One...
iOS 18 on iPhone Arrow Down

Apple Preparing iOS 18.7 for iPhones as iOS 26 Release Date Nears

Sunday August 31, 2025 4:35 pm PDT by
Apple is preparing to release iOS 18.7 for compatible iPhone models, according to evidence of the update in the MacRumors visitor logs. We expect iOS 18.7 to be released in September, alongside iOS 26. The update will likely include fixes for security vulnerabilities, but little else. iOS 18.7 will be one of the final updates ever released for the iPhone XS, iPhone XS Max, and iPhone XR,...

Top Rated Comments

turbineseaplane Avatar
5 weeks ago
Clearing out inventory for Apple Watch Ultra 1.3, coming this Fall
Score: 8 Votes (Like | Disagree)
Yimbaz Avatar
5 weeks ago

if you buy one now you should get a free upgrade to the next version that will be launched in 2 months
If you buy a new Apple Watch Ultra 2 in July and the Apple Watch Ultra 3 comes out in September, you know what happens to your Apple Watch Ultra 2?

Absolutely nothing.
Score: 8 Votes (Like | Disagree)
daniesy Avatar
5 weeks ago
if you buy one now you should get a free upgrade to the next version that will be launched in 2 months
Score: 5 Votes (Like | Disagree)
Agent007 Avatar
5 weeks ago

Is Apple that paranoid to make a "mens" and "womens" versions of watches? Serious question.
I would argue they always have made them - since day 1 they've offered two different face sizes. That said, I have no reason to believe women want a smaller watch considering how many of them carry a "handbag" the size of a small suitcase. Also, not all men have giant Jack Reacher-size wrists yet a lot of the watches I see could be worn around the neck like Flava Flav's clock.
Score: 4 Votes (Like | Disagree)
Yimbaz Avatar
5 weeks ago

It undergoes immediate devaluation. Moreover, new features are unlikely to work on the outdated device. Furthermore, future software updates will screw up the battery life. You’re right, nothing happens to your old outdated brand new Apple Watch.
It “undergoes immediate devaluation” the second you open the box. That’s how electronics work. And you’re years away from not getting software updates. New software updates won’t screw up battery life as much as actually using the thing, increasing the cycle count on the battery just like you would have if you bought it last year — and, importantly, just like you will on your new AWU 3.

If you buy this watch now and like it, you’ll like it just as much in October after the new one comes out. If that ends up not being true, then you’re not really in it for the product. You’ve just been tricked by a marketing campaign.
Score: 4 Votes (Like | Disagree)
daniesy Avatar
5 weeks ago

If you buy a new Apple Watch Ultra 2 in July and the Apple Watch Ultra 3 comes out in September, you know what happens to your Apple Watch Ultra 2?

Absolutely nothing.
It undergoes immediate devaluation. Moreover, new features are unlikely to work on the outdated device. Furthermore, future software updates will screw up the battery life. You’re right, nothing happens to your old outdated brand new Apple Watch.
Score: 3 Votes (Like | Disagree)