Apple One Just Became More Valuable Than Ever

Apple One allows you to subscribe to a bundle of up to six of Apple's services for a discounted all-in-one monthly price, and its value just went up in an artificial way.

Apple One Apps Feature 2
The reason why Apple One just became more valuable is because Apple TV+ received a price increase this week in the U.S. and select other countries. In the U.S., for example, the cost of the service increased from $9.99 per month to $12.99 per month. However, Apple One plans with Apple TV+ did not receive any corresponding price increases.

There are three Apple One tiers, all with Apple TV+ included:

  • Individual ($19.95/month): Apple Music, Apple TV+, Apple Arcade, and iCloud+ (50GB)
  • Family ($25.95/month): Apple Music, Apple TV+, Apple Arcade, and iCloud+ (200GB)
  • Premier ($37.95/month): Apple Music, Apple TV+, Apple Arcade, Apple News+, Apple Fitness+, and iCloud+ (2TB)

All in all, you can now potentially save even more money by switching to Apple One as opposed to paying for Apple TV+ and other services separately.

Alternatively, you can switch to the annual Apple TV+ subscription, which also avoided a price increase. In the U.S., that plan remains available for $99 per year.

Many streaming services like Disney+ and HBO Max offer annual plans at a discount compared to paying for 12 months individually, although it is worth keeping in mind that there is an opportunity cost to paying in full upfront.

This is a win-win situation for Apple, which gains an instant revenue boost from customers who stick with the monthly Apple TV+ plan, while boosting the appeal of its Apple One and annual Apple TV+ plans with a higher spend or longer commitment.

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Top Rated Comments

vertsix Avatar
1 week ago
Artificial “value” increase by an independent subscription price increase. Sounds legit.
Score: 56 Votes (Like | Disagree)
ctg7w6 Avatar
1 week ago

Artificial “value” increase by an independent subscription price increase. Sounds legit.
And just wait until Apple one goes up in price to reflect new individual prices.
Score: 45 Votes (Like | Disagree)
Populus Avatar
1 week ago
I would rather say that Apple One retains the same value as before, whilst Apple TV+ just lost some value.


However, Apple One plans with Apple TV+ did not receive any corresponding price increases
Yet.
Score: 33 Votes (Like | Disagree)
turbineseaplane Avatar
1 week ago
All I want is more options on iCloud storage tiers to get the price lower.

I don’t need 2 TB but I do need more than 200 GB
Score: 28 Votes (Like | Disagree)
ToothBlueth Avatar
1 week ago
What kind of Apple-washing is this? The value of Apple One hasn't increased, the value of Apple TV+ has decreased...
Score: 23 Votes (Like | Disagree)
klasma Avatar
1 week ago
Alternatively, Apple One didn’t (yet) become less valuable like Apple TV+ just did.
Score: 23 Votes (Like | Disagree)