Apple Designed Interactive Logo for September 9 Event
Apple created a unique interactive Apple logo for its September 9 event, which can be interacted with on the main Apple.com website. The website currently features an animated Apple logo front and center, which changes when touched.

On an iPhone or an iPad, holding a finger over the Apple logo shifts it to a darker orange the longer you hold, and when swiping, the colors will change and follow your finger. On the Mac, you can use a mouse or a trackpad for the same effect.
The Apple logo for the "Awe Dropping" event is designed to look like a thermal map or the output that you might see on a thermal camera. The colors change from shades of blue to shades of orange, perhaps a nod to the new iPhone colors that are expected.
Rumors suggest the
iPhone 17 Pro models could be available in orange and dark blue, while the
iPhone 17 Air is expected to come in a light blue shade.
Apple used to do interactive augmented reality Apple logo designs that could be projected into the room with you, but the company stopped doing that in 2023. Since then, Apple has created animated Apple logos, some of which can be interacted with on the Apple.com website.
The upcoming September 9 event will see Apple unveiling new iPhones and Apple Watch models, and perhaps a new version of the AirPods Pro. It's set to take place at 10:00 a.m. Pacific Time.
Popular Stories
An iPhone 17 announcement is a dead cert for September 2025 – Apple has already sent out invites for an "Awe dropping" event on Tuesday, September 9 at the Apple Park campus in Cupertino, California. The timing follows Apple's trend of introducing new iPhone models annually in the fall.
At the event, Apple is expected to unveil its new-generation iPhone 17, an all-new ultra-thin iPhone 17...
Apple and Samsung have reportedly issued cease-and-desist notices to Xiaomi in India for an ad campaign that directly compares the rivals' devices to Xiaomi's products. The two companies have threatened the Chinese vendor with legal action, calling the ads "disparaging."
Ads have appeared in local print media and on social media that take pot shots at the competitors' premium offerings. One...
Apple is expected to unveil the iPhone 17 series on Tuesday, September 9, and last-minute rumors about the devices continue to surface.
The latest info comes from a leaker known as Majin Bu, who has shared alleged images of Apple's Clear Case for the iPhone 17 Pro and Pro Max, or at least replicas.
Image Credit: @MajinBuOfficial
The images show three alleged changes compared to Apple's iP...
Following the announcement of Apple's upcoming "Awe dropping" event, on this week's episode of The MacRumors Show we talk through all of the new accessories rumored to debut alongside the iPhone 17 lineup.
Subscribe to The MacRumors Show YouTube channel for more videos
We take a closer look at Apple's invite for "Awe dropping;" the design could hint at the iPhone 17's new thermal system with ...