Apple's iPhone 17 lineup is almost here. With Apple's "Awe dropping" event confirmed for Tuesday, September 9, the iPhone 17 Pro is set to deliver some of the most significant upgrades we've seen in years.
From a completely redesigned camera system to enhanced thermal management, this year's Pro model could well be worth the wait. Here's everything you need to know in advance to give you the best chance of getting your hands on one.
iPhone 17 Pro Pre-Orders: What to Know
Pre-orders for the iPhone 17 Pro are expected to begin Friday, September 12 at 5:00 a.m. Pacific Time (8:00 a.m. Eastern Time), following Apple's established pattern from previous launches.
Pre-Order Availability in Every Time Zone
Going on previous releases, the iPhone 17 Pro will be available globally at launch, with initial availability in major markets including the United States, Canada, United Kingdom, Australia, and most European countries. Here are the expected pre-order times on Friday, September 12 for major regions:
- Australia West - 8:00 p.m. AWST
- Australia East - 10:00 p.m. AEST
- Austria - 2:00 p.m. CEST
- Belgium - 2:00 p.m. CEST
- Canada West - 5:00 a.m. PDT
- Canada East - 8:00 a.m. EDT
- China - 8:00 p.m. CST
- Denmark - 2:00 p.m. CEST
- Finland - 3:00 p.m. EEST
- France - 2:00 p.m. CEST
- Germany - 2:00 p.m. CEST
- Guernsey - 1:00 p.m. BST
- Hong Kong - 8:00 p.m. HKT
- Ireland - 1:00 p.m. IST
- Isle of Man - 1:00 p.m. BST
- Italy - 2:00 p.m. CEST
- Japan - 9:00 p.m. JST
- Jersey - 1:00 p.m. BST
- Luxembourg - 2:00 p.m. CEST
- Netherlands - 2:00 p.m. CEST
- New Zealand - midnight NZST next day
- Norway - 2:00 p.m. CEST
- Portugal - 1:00 p.m. WEST
- Puerto Rico - 8:00 a.m. AST
- Saudi Arabia - 3:00 p.m. AST
- Singapore - 8:00 p.m. SGT
- South Korea – 9:00 p.m. KST
- Spain - 2:00 p.m. CEST
- Sweden - 2:00 p.m. CEST
- Switzerland - 2:00 p.m. CEST
- Taiwan - 8:00 p.m. CST
- UAE - 4:00 p.m GST
- United Kingdom - 1:00 p.m. BST
- United States West - 5:00 a.m. PDT
- United States Mountain - 6:00 a.m. MDT
- United States Central - 7:00 a.m. CDT
- United States East - 8:00 a.m. EDT
- US Virgin Islands - 8:00 a.m. AST
Getting Ready for Your iPhone 17 Pro Pre-Order
Apple typically enables its "Get Ready" feature on apple.com on iPhone event day – several days before pre-orders go live. This allows you to prepare your purchase by selecting your preferred iPhone 17 Pro model, confirming carrier status, adding accessories, choosing an AppleCare+ plan, and setting up payment methods. When pre-orders begin, you'll be able to complete your purchase with just a tap.
If you're an iPhone Upgrade Program member, you'll be able to complete pre-approval steps including checking upgrade eligibility, securing credit lines, and confirming shipping details ahead of launch day.
iPhone 17 Pro Release Date
The iPhone 17 Pro should become available Friday, September 19, exactly one week after pre-orders are expected to begin. This is when both deliveries to customers and in-store availability will commence.
Apple Store Pickup Options
Don't want to wait for shipping? Apple Store locations will offer same-day or next-day pickup options starting September 19 – the expected, but not yet confirmed, launch date. To secure pickup when launch day arrives, add the iPhone 17 Pro to your bag on Apple.com or the Apple Store app, select "I'll pick it up" at checkout, choose your local store, and select a 15-minute pickup window.
Walk-in purchases will also be possible at Apple Store locations with sufficient inventory, though availability can't be guaranteed. Walk-in customers may face longer wait times compared to those with pickup reservations.
What to Expect From iPhone 17 Pro
The iPhone 17 Pro is rumored to bring several major enhancements that may justify an upgrade from your current model:
- Redesigned horizontal camera bump with three 48-megapixel cameras, potentially supporting 8× optical zoom and 8K video recording.
- A19 Pro chip delivering enhanced performance and efficiency.
- 12GB of RAM (up from 8GB) for improved multitasking and app performance.
- Vapor chamber cooling system for sustained performance during demanding tasks.
- Half-glass, half-aluminum chassis design distinguishing it from standard iPhone 17 models.
- Wi-Fi 7 support for faster wireless connectivity.
- Enhanced battery technology supporting up to 35W wired charging and Qi2 25W wireless charging.
Apart from the iPhone 17 series, Apple's fall event this year is also expected to see the announcement of the Apple Watch SE 3, Apple Watch Series 11, Apple Watch Ultra 3, and AirPods Pro 3.
For in-depth information on everything we know about the iPhone 17 series so far, follow the links to our dedicated iPhone 17 and iPhone 17 Pro roundups.
